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Get Started With the Thanx Integration

Learn how to set up Thanx, the loyalty and Marketing integration. 

Written by Agent Support Bot

Thanx is a loyalty and engagement platform to grow restaurant guests' lifetime value in the digital era - without relying on expensive discounts. Grow guest value through self-service loyalty programs, easy-to-use lifecycle marketing campaigns, and automation.

This integration requires access to Toast Partner Integrations. To learn more, see Set Up Toast Partner Integrations.

Key Features of the Thanx Integration

Create modern mobile apps and web ordering experiences: Thanx builds mobile and web-based digital experiences on top of Toast’s online ordering product. In addition to viewing the menu and purchasing food items, guests are automatically enrolled in the restaurant’s loyalty program. What’s more, guests’ credit cards will be registered for future purchase tracking so that all subsequent purchases, both in-store and online, are known.

  • Do segmented marketing without a large team: With the data captured through online ordering and through loyalty program sign-ups via app and text to join, restaurant marketers will be able to view a complete 360-degree view of your guests. Thanx automatically segments those guests for use in marketing and offers custom segments for anything a brand can dream up.

  • “Set it and forget it”: Thanx offers automated campaigns and lifecycle marketing to drive engagement with the loyalty program.

  • Test marketing campaigns and see results: Thanx also makes testing both one-time and ongoing campaigns easy. With our A/B/C/D testing functionality, restaurant marketers can test both “send to all” and “targeted” campaigns to identify, based on actual dollars, what works and what doesn’t.

  • Reward customers without discounts: Most loyalty programs rely heavily on discounts to drive customer behavior. These programs are expensive, and many don’t yield positive ROI. Thanx offers a suite of non-discount rewards, such as Hidden Menus (in-store and online) and Access Pass, to create unique experiences that engender real loyalty.

  • Change your loyalty program anytime: Traditional loyalty programs rarely change. Changing a loyalty program in most technology systems requires months of planning. With Thanx, restaurants can update their available rewards, their associated points values, as well as the structure of their loyalty programs (how many $1 convert to points, the name of points, the branding of points, etc.) at any time.

Enable Thanx With Toast

  1. To enable Thanx with Toast, log into Toast Web and navigate to Integrations > Integrations management > Browse & purchase integrations.

  2. Enter Thanx into the search field and select Add Now.

    1. Note: Your restaurant must have access to Toast Partner Integrations to add this integration. To learn more, see Set Up Toast Partner Integrations.

      Toast Partner Connect tile for the Thanx integration.


  3. Review the data scope visibility terms and conditions and select Confirm to accept. See the Data Scope Visibility article for more information.

  4. Once confirmed, the Thanx onboarding team will contact you to complete the integration process. Note it can take up to four weeks to complete onboarding.

Troubleshooting and Support for the Thanx Integration

For support, you can contact Thanx for any issues with the Thanx integration that are unrelated to Toast products (software or hardware) or network/connection issues. For any Thanx integration questions or support issues, email support at onboarding@thanx.com.

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