All Media | National | Local |
"Total US" + Local Market Activity | Only "Total US" Market | Only Local Markets |
Network TV | Network TV | Spot TV |
Spot TV | Span Lang Net TV | AVOD/OTT - Top 25 Markets for Hulu only |
Span Lang Net TV | Cable TV |
|
Cable TV | Syndication |
|
Syndication | AVOD/OTT |
|
AVOD/OTT |
|
|
Magazines
All Media | National | Local |
"Total US" + Local Market Activity | Only "Total US" Market | Only Local Markets |
Magazines | Magazines | Local Magazines |
Sunday Magazines | Sunday Magazines |
|
Local Magazines | Hispanic Magazines |
|
Hispanic Magazines | B-to-B Magazines |
|
B-to-B Magazines |
|
|
Newspapers
All Media | National | Local |
"Total US" + Local Market Activity | Only "Total US" Market | Only Local Markets |
Newspapers | WSJ & USA Today in Newspapers | Newspapers |
Hispanic Newspapers |
| Hispanic Newspapers |
Radio
All Media | National | Local |
"Total US" + Local Market Activity | Only "Total US" Market | Only Local Markets |
Network Radio | Network Radio | Natl Spot Radio |
Natl Spot Radio |
| Local Radio |
Local Radio |
|
|
Digital
All Media | National | Local |
"Total US" + Local Market Activity | Only "Total US" Market | Only Local Markets |
Internet Display | Internet Display** | Internet Display** |
Online Video | Online Video ** | Online Video** |
Mobile Web | Mobile Web** | Mobile Web** |
Mobile App | Mobile App** | Mobile App** |
Mobile Web Video | Mobile Web Video** | Mobile Web Video** |
Internet Search | Internet Search*** |
|
Paid Social | Paid Social*** |
|
Other Media
All Media | National | Local |
"Total US" + Local Market Activity | Only "Total US" Market | Only Local Markets |
Outdoor | Cinema*** | Outdoor |
Cinema |
|
|
Locally Cleared/Allocated Media
All Media | National | Local |
"Total US" + Local Market Activity | Only "Total US" Market | Only Local Markets |
Network TV Locally Cleared |
| Network TV Locally Cleared**** |
Spanish Language TV locally Cleared |
| Spanish Language TV Locally Cleared**** |
Syndicated TV Locally Cleared |
| Syndicated TV Locally Cleared**** |
Cable TV - Locally Allocated |
| Cable TV Locally Allocated**** |
* Network, National Syndicated & National Spot Radio activity is also included in Local Radio reporting
** Digital media with a "local" component for the top 50 markets - data only from sites that are locally based ( eg: local TV station or sports team websites)
*** Local & Regional activity is collected and included, but not broken out
**** National TV activity "Localized" based on National spend indexed to market size. This activity does not reflect actual dollars spent within the market
If you have any additional questions, you can reach out to your local Vivvix Client Success Manager. Our support team is also available for assistance via email at customersupport@mediaradar.com.