Wander Sites
The Fastest Path to Direct Bookings
The short-term rental industry is changing. OTAs like Airbnb and Vrbo once ruled, but today:
High commissions slash margins.
Competition is fiercer than ever.
Guests want faster, smoother, more trustworthy booking experiences.
Property managers need more than listings—they need control. Direct bookings are no longer optional; they’re essential.
The Market Shift [Highlight % in design]
83% of vacation rental bookings are already made online.
OTA dependency is dropping fast: reliance on Airbnb fell 8% in two years.
Direct bookings now account for up to 39% of reservations.
The winners will be those who own their guest relationships and stop renting them from OTAs.
Why Websites Make or Break Conversions [Highlight % in design]
94% of first impressions are design-driven.
Guests form an opinion in 0.05 seconds based on your site.
Strong UX can deliver up to 400% higher conversion rates.
Every second of load delay costs:
3.5% fewer conversions
8.3% more bounces
2.1% drop in cart size
9.4% fewer page views
Design and speed aren’t “nice to have”—they’re revenue engines.
The Wander Sites Advantage
Built for Property Managers, Built to Convert
Luxury-Level Design
World-class templates drawn from Wander.com’s proven hospitality DNA.
Conversion-Optimized DNA
Sticky pricing, fee transparency, guest checkout, wallet pay—engineered to solve real booking friction.
Mobile-First Performance
Over 50% of traffic is mobile. Wander Sites are fast, responsive, Core Web Vitals–optimized.
PMS Sync
Listings, rates, photos update automatically—no extra work.
AI Site Optimizer
Built-in grader audits speed, design, policies, photos—then tells you exactly how to fix issues for conversion lifts.
SEO-Ready Architecture
Schema, sitemaps, and internal linking make your site discoverable in Google.
Guest Ownership
Every booking adds to your database—fueling re-marketing, loyalty, and repeat business.
OTA Independence
Stop bleeding commissions. Protect margins and relationships.
Why Wander Sites over DIY Templates?
Factor | DIY / Templates | Wander Sites |
Design Quality | Generic, outdated | Luxury-grade, tested on Wander.com |
Conversion Rates | Minimal optimization | Data-backed, conversion-engineered |
Mobile Experience | Hit-or-miss | Fully responsive, speed-tuned |
Brand Credibility | Low | Instantly premium, trustworthy |
Research & Support | None | Backed by Wander expertise |
OTA Dependence | Remains high | Reduces OTA reliance, boosts direct share |
The Bottom Line
An optimized website is not just a marketing asset—it’s your core revenue engine.
With Wander Sites, property managers can:
Take back control of bookings.
Own guest relationships.Compete with the biggest hospitality brands.
Stop renting your guests from OTAs. Start owning your brand with Wander Sites.
