Why it matters
Trust Center now focuses on 10DLC Brands and 10DLC Campaigns, which are required for many compliant US business messaging workflows.
Key Concepts
10DLC brands: Brands represent the business or organization being registered for 10DLC messaging.
10DLC campaigns: Campaigns describe the messaging use case connected to a registered brand.
Provider brand: A provider brand links a registered 10DLC brand to a provider account when needed.
Step-by-Step: Use Trust center
Open Settings > Trust center.
Select 10DLC brands to register or manage brands.
Select 10DLC campaigns to create or manage campaigns linked to registered brands.
Open a brand to review or edit its details.
Use Add a provider brand from the Brands table when a brand needs to be linked to a provider account.
Open a campaign to review or edit its use case and messaging details.
Keep brand and campaign records aligned with your actual business and messaging use case.
Tips and Best Practices
Create the brand before creating campaigns that depend on it.
Use accurate legal, contact, and website information for brand registration.
Keep campaign descriptions and sample messages consistent with real customer messaging.
Review provider account setup before adding a provider brand.
Troubleshooting
Issue | Possible Cause | Fix |
No brand yet | No 10DLC brand has been created for the organization. | Open 10DLC brands and click Add brand. |
No campaign yet | No 10DLC campaign has been created. | Open 10DLC campaigns and click Add campaign after a brand exists. |
Cannot add a provider brand | No eligible provider account is available or the provider brand already exists. | Review provider accounts in Settings > Accounts, then retry from the Brands table. |
