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Meta Pixel Integration

Integrate Zeeg with Meta Pixel to understand your booking rates, create audiences for retargeting campaigns, and measure the success of your marketing activities.

Written by Fernando Figueiredo
Updated over 2 months ago

Meta Pixel Integration

By integrating your Meta Pixel ID, all users and teams in your organization can track how participants interact with your Zeeg booking pages. This valuable data helps you understand your booking rates, create audiences for retargeting campaigns, and measure the success of your marketing activities.


Zeeg will send details about all your visitor’s actions when an invitee

  • visits any of your Zeeg pages

  • clicks on any of the social links

  • visits any scheduling page in your organization

    • selects a date

    • selects a time

    • schedules a meeting

To add Meta Pixel to your Zeeg pages, you need a Business subscription. Learn more about Zeeg pricing here.


How to add your Meta Pixel ID to Zeeg

1. Click on your name in the top left and select Integrations, and then search for and click on Meta Pixel.

2. Enter your Meta Pixel ID in the designated field and then click Save.

3. Enable test traffic for your pixel in your Meta Events tab to ensure it's working. Note: It may take a few minutes for events to appear in the FB Event Manager, even after you've sent test traffic in the Test Events tab.

4. To confirm that your pixel is working, you can also:

  • Add the Meta Pixel Helper extension to your Google Chrome browser (only available in Chrome). Find more details in the Meta Pixel Helper.

  • Visit your Zeeg page or your appointment scheduling page. The Pixel Helper popup will show any errors as you navigate through the page.


Tracking Events and Conversions

Once you've integrated the Meta Pixel ID, Zeeg tracks all events for your Zeeg organization and reports visitor actions as events.

When a participant...

the event is reported

selects a date

invitee_selected_day

selects a time

invitee_selected_time

schedules an appointment

invitee_scheduled_meeting

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