Snooze A.M. Eatery, where “Freshly Fueled” is more than a tagline, it’s a way of life, is a creative brunch destination launched in Denver in 2006. Known for turning breakfast into a bright, retro-flavored party with craveable pancakes, Snooze now spans 68 locations nationwide. As Snooze expanded, so did the complexity of recognizing hundreds of “Snoozers” (employees) across its restaurants and corporate office, affectionately called the “Mothership.” What started as in-house manual gifting quickly became operationally overwhelming.
In 2021, Snooze adopted Snappy to power milestone recognition, spot rewards, and new-hire appreciation.