Here’s the deal: Soundlink campaigns start at $10/day. That’s it. No monthly fees, no hidden charges, no “wait, why did I just get billed again?” Additionally, campaigns must run for a minimum of 7 days, with a total minimum ad spend of $70.

Instead, you choose your budget, and Soundlink takes a 20% platform fee to run your campaign and give you data you can actually use. This means 80% of your budget is allocated to Meta ads (Facebook and Instagram), while 20% is retained as a service fee.

💡 Pro Tip: For best results, run your campaign for at least 14 days. That gives platforms enough time (usually 72 hours) to figure out who your ideal audience is — and start working their algorithmic magic. Meta’s algorithm requires sufficient data to optimize ad delivery effectively. Budgets below $10/day or shorter durations may prevent the algorithm from exiting the learning phase, leading to inconsistent performance.

So, to summarize, Soundlink campaigns start at $10/day, must run for a minimum of 7 days, and have a 20% platform fee. This means that for a 10-day campaign, $80 will go towards Instagram/Facebook ads and $20 will go towards Soundlink for managing, optimizing, and reporting. We recommend running your campaign for at least 14 days for the best results. And the best part? No hidden fees or surprises. It's that simple.