Video Walkthrough
Getting Started
From your main dashboard, click Paid Growth on the left-hand side.
By default, you'll see all live campaigns. If you want to view past or all campaigns, simply adjust the filter at the top.
Click on any campaign to open its full dashboard.
Campaign Overview
At the top of your campaign, you'll find key controls and information:
Campaign Name — You can edit this anytime to stay organized.
All Soundlinks — Takes you back to your full campaign list.
Campaign Type (Track or Playlist) — This is clickable and opens your Spotify track or playlist, so you can quickly verify what you're promoting.
Key Features
Auto Tune (Enabled by Default)
Auto Tune automatically optimizes your campaign by disabling underperforming tiers.
Improves efficiency early and throughout the campaign
Reduces wasted spend
If you want full manual control, you can disable Auto Tune once your campaign is live.
Share
Generate a shareable link for your campaign.
Auto Renew (Enabled by Default)
Keeps your campaign running without interruption.
Turn it off anytime
Re-enable at least 24 hours before renewal if you want to continue
Campaign Status & Dates
You'll see whether your campaign is: Live, Paused, Stopped, or In creation. Start and end dates are displayed, and the end date updates automatically with each renewal unless you turn Auto Renew off.
Managing Your Campaign
Click Manage to control your campaign settings:
Adjust your daily budget
View your renewal date
Update your payment method (via Stripe)
Enable or disable Auto Renew
Stop your campaign at any time
If you stop your campaign, any unspent budget is automatically returned to you as Soundlink credits — no need to contact support. Credits can be applied to future campaigns.
You can also stop a campaign during the creation phase if you need to fix setup issues.
Ads, Invoices, and Campaign Progress
View Ads
Preview the ads running for your campaign:
Based on your selected genre
Or your uploaded creatives (for full control campaigns)
Invoices
Download invoices directly from your dashboard. If you have multiple, they are organized by date.
Campaign Flow
Track your campaign's progress through stages: Start → Optimizing → Learning → Growing → Ended
Understanding Your Metrics
Trends Tab
This section shows performance graphs for key metrics:
Ad Clicks — Number of users who clicked your ads, including cost per click (CPC)
Followers / Saves — Track campaigns: Artist profile follows. Playlist campaigns: Playlist saves. Includes cost per follower (CPF)
Super Listeners — Users who listened to your track in full
Super Streams — Full-track plays only (no partial streams)
Streams per Listener (S/L) — Measures repeat listens per user
Overview Tab
This section breaks down performance and gives context to your results.
Cost Metrics — View cost per listener, follower, and click. Click into metrics like CPF to see your campaign setup (genre and type) and comparisons with similar campaigns from the last 30 days.
Engagement Data (Overspills)
Overspills show what listeners do after discovering your music.
For playlist campaigns: helps refine your curation strategy
For track campaigns: shows which other songs listeners explore
This insight helps you plan future campaigns or build playlists around listener behavior. Soundlink tracks up to 100 songs per campaign.
Countries Tab
See how your campaign performs across different tiers and countries.
View results per tier
Download data as a CSV
Enable or disable tiers manually
If Auto Tune is disabled, you'll also receive recommendations for underperforming tiers.
Important: Once a tier is disabled, it cannot be re-enabled for 72 hours.
Growth Tab
Track how your followers or playlist saves increase over time, from the start of your campaign to the present.
Activity Logs
View a history of all changes made to your campaign, including tier adjustments, budget updates, and manual actions.