What is Creative Performance?
The Creatives tab in Campaign Insights lets you see ad-level performance metrics for each creative in your campaign. Use it to compare creatives side by side and identify which ones are driving the most efficient follower and listener acquisition.
Metrics available per creative
Spend — how much budget has been used on this creative
CPF — cost per follower
CPL — cost per listener
CPC — cost per click
How to access it
Open any campaign → go to Campaign Insights → Creatives.