If any of your Target+ items carry nutrition facts, drug facts, an ingredient list, or an allergen statement, Target requires that information to appear on the item's Product Detail Page (PDP) as "Nutrition Facts," "Drug Facts," or "Label Info." You choose one of three Target-approved partners to supply it — Acenda doesn't collect or transmit this data itself.
Who this applies to: Only items that legally require nutrition facts, drug facts, ingredients, or allergen statements — mainly food, beverage, supplement, and over-the-counter health items. Most general merchandise doesn't need this.
Choose a provider
All three providers submit approved label information straight to Target. Compare them before you commit to one.
| Label Insight (NielsenIQ) | Syndigo | Pinto |
Services |
|
|
|
Cost | Free to vendors/manufacturers | Check with Syndigo for current pricing | Check with Pinto for current pricing |
Multipacks/Varied Weight | Does not handle multipacks or varied weights | Can handle multipacks, varied weights | Can handle multipacks, varied weights |
Onboarding | Start at the NielsenIQ Vendor Onboarding page | Contact Pinto directly to get started |
Pricing and turnaround time change over time and aren't published consistently by every provider — confirm current terms when you reach out, rather than relying on what another brand paid previously.
Get started
Check whether any of your Target items actually need label information — items with nutrition facts, drug facts, an ingredient list, or an allergen statement.
Compare the providers above and pick the one that fits your products, budget, and timeline. If you're unsure, it's fine to contact more than one.
Sign up directly with that provider and submit your product images and/or label artwork as they request. This step happens entirely on the provider's site — not in Acenda.
The provider reviews your submission and syndicates the approved label information straight to Target.
Optional: if you also want a label image in your product photos, add it as a supplemental image under CATALOG > Items, the eye icon, the Details tab, then the Media section. Keep it as a supplement — it doesn't replace the PDP's dedicated label section.
How this works with Acenda
Acenda's Target+ integration doesn't have fields for nutrition facts, drug facts, ingredients, or allergen statements, and we don't transmit this data on your behalf. Your chosen provider syndicates it to Target directly, separately from the catalog feed Acenda sends.
If your category's posting template does map a specific label-related attribute (for example, a Wellness Badge field), you'd manage that mapping the same way as any other Target field, under CHANNELS > Integrations > Edit > Posting Templates or Commonality. See How do I find the allowed values for a marketplace field? for how to look up what a field accepts.
Troubleshooting
Does my item need label information? Only if it's legally required to carry nutrition facts, drug facts, an ingredient list, or an allergen statement — generally food, beverage, supplement, and over-the-counter health items.
Which provider should I pick? Compare Wellness Badge support, multipack/varied-weight handling, and current pricing and turnaround above. If it's a close call, contacting more than one provider before committing is reasonable.
I submitted to a provider, but nothing is showing on Target. Confirm with the provider that your submission was reviewed and accepted — their review timelines vary. Since this data doesn't pass through Acenda, we can't see or track its status; the provider and Target's own seller tools are the source of truth.
My item has a different Target error or isn't showing up at all. That's likely unrelated to label information. See How to Fix Marketplace Listing Errors.
Related articles
Still stuck? Contact Acenda Support and tell us which provider you're using and what you're seeing on the Target listing.