Events Dashboard
What ticketing platforms are supported? Audience Republic supports all major ticketing platforms, including Ticketmaster, Eventbrite, Ticketek Moshtix, Humanitix, DICE, Audience View, Oztix,, and many more.
Can I import events via CSV without an integration? Yes. You can upload a CSV to import events, contacts, and ticket sales from any provider, no integration required. Our smart importer auto maps columns and automatically cleans your data on the way in.
How does ticket sales attribution work? With Audience Republic, a ticket sale is attributed to an email or SMS when the recipient was sent the message, clicked it, and purchased within a given attribution window. Matching runs on email address, not pixels or UTMs, so attribution holds up across devices, browsers, and ad blockers where pixel tracking breaks down.
Which channels can I track attribution for? Audience Republic tracks ticket sales attribution for email and SMS/MMS campaigns that are linked to an event.
What onboarding and support do you provide? Every client gets email support, an AI chat agent trained on our product, and access to our help centre. Eligible clients also get a dedicated Customer Success Manager who runs your onboarding and regular strategic check-ins. All clients receive our event marketing playbooks so you keep getting value from the platform long after go-live.
Audience CRM
What ticketing platforms are supported? Audience Republic integrates with all major ticketing platforms, including Ticketmaster, Eventbrite, Ticketek Moshtix, Humanitix, DICE, Audience View, Oztix, and many more. Our growing list of ticketing integrations allows event organisers, festivals, venues, and promoters to sync events, ticket sales and contacts, enabling you to target based on ticket sales purchase history. Generic CRMs can't do this because they don't sit on top of your ticketing data.
Can I import data via CSV without an integration? Yes. You can upload a CSV to import events, contacts, and ticket sales from any provider, no integration required. Our smart importer auto maps columns and automatically cleans your data on the way in.
What ticket sales data is available? When a ticketing platform is connected, Audience Republic automatically syncs events, ticket sales transactions and contacts.
Events: event name, date and venue
Ticket sales orders: quantity purchased, date and time purchased, ticket type and amount paid
Contacts: name, email, phone, and depending on the platform, date of birth, gender, opt-in status and tags
This is the foundation for segmentation, ticket sales attribution and buyer level targeting in your campaigns.
Are your segments dynamically updating? Yes, segments created in Audience Republic are automatically updated. For example, a fan who buys a ticket drops out of your "hasn't purchased yet" audience after they buy a ticket. That means manual rebuilding segments before every send, or having to manually update advertising custom audiences.
Can I export my data? Yes. Export your contacts from the Audience CRM tab at any time, including email, phone, date of birth, gender and many other fields. Your core audience data is always exportable, so you can import or migrate to another platform whenever you need to.
Who owns my data? You do. Audience Republic is purely a software platform, and your data is only used to deliver our services to you. We never sell your data, market to your audience or make it available to anyone else. The only other use is aggregate, anonymised data to improve the platform.
Are you compliant with privacy laws and regulations? Yes, Audience Republic is compliant with major global privacy laws and regulations, including GDPR, CCPA and the Australian Privacy Act. Audience Republic is responsible for its own compliance, users of the platform are responsible for their own compliance with privacy laws and regulations when using our platform.
Data Capture Campaigns
What types of data capture campaigns can I create? Presale registration, wait lists, competitions and sign up forms are the most popular. That said, our data capture forms are fully customisable and you can use them a range of purposes, whether it's a tour, festival, album release, or drop, you can launch fully branded campaigns in minutes and start capturing fan data that converts into ticket sales.
Can I customize campaigns to match my brand? Yes. Every campaign is customisable with your logo, colours, fonts, images, videos and copy, along with embeddable widgets that integrate seamlessly into your website.
What data can I collect from fans? You can capture the data that matters most for marketing and ticket sales: name, email, phone, location, date of birth, favourite artists, and answers to custom questions. Everything syncs automatically to your CRM, email, and SMS tools, giving you rich first-party insights to power smarter, more targeted campaigns.
Who owns my data? You do. Audience Republic is purely a software platform, and your data is only used to deliver our services to you. We never sell your data, market to your audience or make it available to anyone else. The only other use is aggregate, anonymised data to improve the platform.
How does the gamification work? Fans earn points for completing actions you choose: referring friends, sharing, following, subscribing and completing their profile. Those points unlock rewards you provide, which drives significantly higher engagement and rewards your top supporters.
How do I prevent fake or spam sign-ups? Turn on email/sms verification. Each fan receives a unique code they have to enter to complete registration, so only verified contacts hit your message lists.
Data Capture / Presale
How do fans get to my sign up page? our sign-up page has a unique, shareable URL you can promote across your usual channels: email, SMS, paid ads, organic social and Instagram bio links.
What fields can I capture? Capture the fan data that drives marketing and ticket sales: name, email, mobile, date of birth, postcode, gender and preferred genres or artists, plus custom fields for anything specific to your event. Everything flows into your CRM, where it combines with your ticketing data for improve segmentation and targeting.
What are the points for? Points unlock rewards, which are provided by you to the top point scorers. By enabling fans to earn points, you can achieve up to double the number of presale registrations and email/sms subscribers, along with significantly more data for improved segmentation and targeting.
What rewards should I provide? The best rewards are money can't buy experiences: meet and greets, side-of-stage access, signed merch, VIP upgrades, free tickets, soundcheck access, or exclusive pre-sale codes. We recommend a tiered structure so every fan has something achievable at the lower levels (like a pre-sale code or digital download) while super-fans compete for premium prizes, maximising shares, referrals, and sign-ups across your campaign.
How do the referrals work? Every fan gets a unique referral link to share, and each successful referral earns points. This word-of-mouth mechanic turns your audience into a marketing engine, lowering cost per acquisition while building a highly engaged database ready to convert on-sale day.
Email
How does ticket sales attribution work? With Audience Republic, a ticket sale is attributed to an email when the recipient was sent the message, clicked it, and purchased within a given attribution window. Matching runs on email address, not pixels or UTMs, so attribution holds up across devices, browsers, and ad blockers where pixel tracking breaks down.
Are you compliant with privacy laws and regulations? Yes, Audience Republic is compliant with major global privacy laws and regulations, including GDPR, CCPA and the Australian Privacy Act. Audience Republic is responsible for its own compliance, users of the platform are responsible for their own compliance with privacy laws and regulations when using our platform.
How do I migrate my data away from Mailchimp? Migration is fast, free and involves a simple CSV export, so you can import all your subscribers into Audience Republic along with tags, genre preferences, date of birth, gender and any other data you've captured. Our smart CSV importer automatically cleans your list to make it easy.
What onboarding and support do you provide? Every client gets email support, an AI chat agent trained on our product, and access to our help centre. Eligible clients also get a dedicated Customer Success Manager who runs your onboarding and regular strategic check-ins. All clients receive our event marketing playbooks so you keep getting value from the platform long after go-live.
SMS
What are the most popular SMS messages to send? The highest-performing SMS campaigns on Audience Republic are built around urgency: on-sale and presale drops, last-chance and low-inventory alerts, lineup reveals, day-of-show logistics (set times, doors, weather, venue changes), VIP and merch upsells, and post-event thank-yous with next-show teasers. Because SMS is read within minutes, organisers use it as the conversion layer on top of email, turning awareness into ticket sales at the moments that matter.
How does ticket sales attribution work? With Audience Republic, a ticket sale is attributed to an SMS when the recipient was sent the message, clicked it, and purchased within a given attribution window. Matching runs on email address, not pixels or UTMs, so attribution holds up across devices, browsers, and ad blockers where pixel tracking breaks down.
Are you compliant with privacy laws and regulations? Yes, Audience Republic is compliant with major global privacy laws and regulations, including GDPR, CCPA and the Australian Privacy Act. Audience Republic is responsible for its own compliance, users of the platform are responsible for their own compliance with privacy laws and regulations when using our platform.
What onboarding and support do you provide? Every client gets email support, an AI chat agent trained on our product, and access to our help centre. Eligible clients also get a dedicated Customer Success Manager who runs your onboarding and regular strategic check-ins. All clients receive our event marketing playbooks so you keep getting value from the platform long after go-live.
How do you charge for SMS? SMS is priced per message segment based on the destination country, with transparent pay-as-you-go rates.
What countries can I send SMS to? We support deliveries to most major countries globally, including the USA, Canada, UK and Australia, along with all European countries.
Paid Ads
What platforms can I sync custom audiences to? Audience Republic syncs custom audiences directly to Meta (Facebook and Instagram), Google, and TikTok,for targeted ad campaigns. Audiences update automatically, so your targeting stays fresh, no manual exporting or list management.
How do custom ad audiences work? Custom ad audiences are segmented lists of your contacts, including ticket buyers, email subscribers, past attendees, and engaged followers, that sync automatically to Meta, Google, and TikTok. Audience Republic matches your first-party fan data to user profiles on each platform, so you reach the right people with the right message and improve your return on ad spend (ROAS) and reduce manual work keeping audiences updated.
Can I automatically remove fans from ad audiences after they buy tickets? Yes. Audience Republic can remove contacts from your ad audiences after they purchase, so you stop paying to advertise to people who've already converted.
Can I create lookalike audiences from my segments? Yes. Create lookalikes from any segment, top ticket buyers or superfans and sync them to Meta, Google, and TikTok. You'll reach new potential fans who share the behaviours and interests of your best customers, making it one of the most effective ways to grow your audience and drive ticket sales.
How does this save me money on ads? Audience Republic uses your first-party fan data to target only the people most likely to buy, while automatically suppressing those who've already converted. The result: lower cost per acquisition (CPA), higher ROAS, and every marketing dollar working harder to sell more tickets.
Automations
What are the most popular automations? The most popular automations on Audience Republic include welcome series, abandoned purchase recovery, post-event follow-ups, pre-event reminders, birthday campaigns, win-back flows, and loyalty journeys. These help promoters and venues nurture fans and drive ticket sales without manual effort.
What triggers can I use to start automations? Audience Republic supports triggers like ticket purchases, new sign-ups, form submissions, tag changes, list subscriptions, key dates (birthdays, event anniversaries), email engagement, and custom field updates, letting you launch personalized email and SMS flows the moment a fan acts.
What actions can I automate? You can send emails and SMS, add or remove tags, update contact fields, move fans between lists or segments, assign lead scores, and trigger follow-up workflows. Wait steps, conditional splits, and goal-based exits let you build sophisticated, behavior-driven journeys.
How do I prevent sending duplicate messages? Audience Republic prevents duplicates with a setting that only enrols unique contacts into an automation, so the same fan never gets the same message twice.