Analytics is where Besty opens
Analytics is the landing page after login, and it is built to be read at the start of a shift.
Account Overview, and the number that answers billing questions
Three stats sit at the top: Live Listings, Total Locks and Total Revenue.
Live Listings shows enabled over total synced, for example 81 of 149. That single ratio is the fastest answer to two of the most common questions. "Why am I being billed for this many listings" is answered by the first number. "Why is this property not getting messages" is often answered by the fact that it is in the second number but not the first, so it is synced but not enabled.
Daily Message Volume
A stacked area chart with a date range, presets for 30, 60 and 90 days and 1 year, a Message Types filter, and a legend with per-type counts and a total.
The type split is the valuable part, because it separates Journey Messages, Dashboard, Autopilot, Offer and Broadcast. That breakdown answers "how much is Besty actually doing versus my team", which is otherwise guesswork. Autopilot volume against Dashboard volume is the ratio to watch over time.
Average Response Times
A bar chart broken out per team member. Useful for spotting whether one person is carrying the inbox, and for seeing the effect when Autopilot coverage changes.
The sentiment table
Beneath the charts sits a tabbed table with Listing, Guest and Mood columns.
Mood renders as an emoji chip with bulleted issue summaries pulled out of the conversation, such as a missing amenity, a parking problem or a communication breakdown. Sentiment is derived from the tone and content of the conversation, not from a survey, so it needs no guest action.
Scanning this at the start of a shift is the intended workflow. It surfaces unhappy guests without anyone reading every thread.
The ROI page
ROI has two views, Overall and By Listing. Overall opens with a date range as chips, from last 7 days through to all time and a custom range, plus Export CSV.
Revenue is broken into cards per upsell type: total revenue, booking booster, early check-ins, late checkouts, custom upsells, and pre-sales, which shows both an amount and a count. Pre-sales are tracked separately because the guest has reserved but not yet been charged.
The To do tab is a work queue, not a report
On the right sits a transaction ledger with three tabs, each with a count badge: To do, Complete and Pre-sales.
To do is operational and easy to mistake for analytics. It is the queue of upsells still needing a person to act, such as charging a guest or notifying cleaners. An upsell only leaves that queue when somebody explicitly marks it done; it does not move on its own when payment lands. If the count is climbing, that is work waiting, not revenue growing.
The ledger columns cover the task, the charge, the upsell type, the date, the payment type, the listing, check-in and check-out, the guest and the reservation reference.
If Stripe is not connected, upsells have to be charged manually rather than collected automatically, which shows up here as a permanently busy To do tab.
Still Having Trouble?
Reach out via chat or at support@getbesty.ai.