📌 Method: CampaignDistribution
This article explains how we calculate the distribution of memberships from campaigns.
How is the campaign split calculated?
Find all promotional memberships
We will withdraw all memberships registered through promotions.
Group by segment
Breakdown can be broken down by gender, age, or membership type.
Calculate the percentage distribution
We count how many members come from each campaign.
Visualize data
Data is displayed as a pie chart showing the campaign distribution.
Example calculation
We calculate the campaign distribution in March.
Campaign | Number of members | Percentage distribution |
New Year's Offer | 150 | 50% |
Summer Campaign | 100 | 33.3% |
Friendship discount | 50 | 16.7% |
Calculate percentage distribution for Summer Campaign:
100300×100=33.3%\frac{100}{300} \times 100 = 33.3\%300100×100=33.3%
Compare campaign performance over time.
Why is this important?
✔ Measure the effectiveness of marketing campaigns
✔ Understand which offers attract the most members
✔ Optimize budget and campaign investments
💡 Result: A pie chart showing the campaign distribution.
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