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Sending Broadcasts to Your Clients

How to send a message to all clients, a filtered group, or hand-picked individuals.

Written by Malene Malmkjær

What is a Broadcast?

A broadcast sends the same message to multiple clients at once. Each client receives it as a normal chat message with a push notification - they do not know it was sent to others.

Three Ways to Send a Broadcast

1. To All Clients

  1. Go to Clients

  2. Make sure no filters are active (you should see all your active clients)

  3. Click Broadcast in the top-right corner

  4. Write your message and click Send to all clients

This sends to every client matching your current view.

2. To a Filtered Group

Use filters to narrow down who receives the broadcast - for example by Coach or Tags.

  1. Go to Clients

  2. Filter by Coach (e.g. only Lars's clients) or Tags (e.g. only "Weight Loss" clients)

  3. Click Broadcast in the top-right corner

  4. The panel shows "Send to all matching clients" with the exact number

  5. Write your message and send

This is useful if you have multiple coaches on your team and want to send updates only to a specific coach's clients, or if you want to target a specific client group like weight loss or muscle gain.

3. To Hand-Picked Clients

  1. Go to Clients

  2. Manually select specific clients using the checkboxes on the left

  3. A bottom bar appears — click Broadcast

  4. Write your message and send

Use this when you want full control over exactly who gets the message.


Writing Your Message

The broadcast panel lets you:

  • Write your message in the text field

  • Use variables to personalize: click Client First Name, Client Full Name, or Coach Full Name to insert them. These are replaced with the actual values for each client automatically.

  • Add attachments: images, videos, audio, or documents

For example: "Hey {Client First Name}, just a quick Friday update from {Coach Full Name}..." becomes "Hey Jane, just a quick Friday update from Tommy..." for each client.

Bulk Actions

When you select multiple clients with checkboxes, the bottom bar also gives you access to other bulk actions beyond Broadcast:

  • Retry Charging: retry failed payments for selected clients

  • Assign Automation: assign an automation flow to selected clients

  • Assign Coach: reassign selected clients to a different coach


Tips

Use filters + broadcast for weekly updates.

If each coach sends their own Friday update, filter by coach first so clients only hear from their coach.

Use tags for segmented messaging.

Tag clients by program type and filter before broadcasting - so weight loss clients get different content than muscle gain clients.

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