While CUE's platform absolutely supports data collection and sign-up forms, we generally advise against adding them specifically to Light Show activations. The reason is timing — Light Shows work best when fans can scan and join quickly, especially if you're building up to a synchronized moment like team entrance or a key game situation. Requiring fans to verify their email or enter information creates a barrier that can cause them to miss the start of the show or abandon the process entirely. If data collection is a priority, it's better suited to other CUE products like games or PostUP where there isn't the same time pressure. For Light Show, the goal is getting as many phones lit up as possible, so minimizing friction is key.
