Yes, CUE provides comprehensive analytics for every Light Show activation. You'll know exactly how many fans scanned in and joined the experience, how long they stayed engaged during the show, and other participation metrics. When the Light Show is integrated within a team's mobile app (like MLB Ballpark), you can also leverage the app's existing user authentication to connect participation data back to known fan profiles through systems like Okta IDs. This gives you robust proof-of-performance data to share with sponsors and helps you understand engagement patterns across different games and activation timings.
