Yes. CUE is designed to integrate seamlessly with external broadcast partners and production companies. CUE's outputs are delivered via web URLs that can be integrated into any existing production workflow‚ your production partner simply adds the CUE output as another source in their switcher or production setup. CUE works collaboratively with production partners across various applications, from traditional broadcast feeds to integrated Light Show experiences for halftime shows, pre-match buildups, or special celebrations.
Successful integration requires coordination between teams:
The CUE operator (typically someone from your marketing or events team) should be positioned near or in communication with the production team to coordinate timing around broadcast schedules, steward inquiries, or other real-time changes. Timing synchronization, visual theming alignment, and clear communication between all parties ensure CUE complements the overall presentation rather than feeling disjointed. CUE requires minimal integration on the broadcast side‚ we're essentially providing web-based content that your existing production team displays when appropriate windows arise
No special hardware or complex installation is required. Teams that have successfully integrated CUE with external production companies report that the collaborative approach results in a more cohesive and impactful overall fan experience.