Each CUE instance has a Start and Stop button for analytics tracking. When you hit Start before your activation begins, it starts recording all participant data including QR code scans, active players, returning users, time spent, and prize distribution. When you hit Stop after the activation ends, it closes that report. This gives you clean, per-game analytics rather than one continuous report spanning multiple games. Best practice is to make starting the instance part of your pre-game routine (when you're also selecting the winner for shuffle games) and stopping it part of your post-game wrap-up. The QR codes remain scannable even when analytics aren't running, but hitting Start/Stop keeps your data organized.
