Yes, CUE gives you flexibility in where you place data collection within the PostUP flow. You can configure it so fans go straight into taking and submitting photos without any front gate, and then collect their information on the back end as part of claiming a prize or offer.
To do this, utlize the Prizing function via the main menu. You would set up a prize that pops up on a user's phone after they engage with an activation. The prize would offer a reward that prompts email or phone entry to collect.
You can access Prizing by clicking the gear icon in the upper right corner.
Then, navigate to Global Prizing and click the Add New Prize button. Load in your prize graphic and select sms sharing or email sharing from the share menu.
For more information, reference Where do I build and configure prizes in CUE's platform?
This approach typically results in more photo submissions since there's less friction at the start. The data collection can then be positioned as the incentive.
Example: Enter your info to claim your BOGO offer.
This is particularly effective when you have a compelling prize or coupon to offer, as it gives fans a reason to complete the registration after they've already engaged with the activation.