AR Prize Drop is a mobile-only activation — fans scan a QR code and play the augmented reality game entirely on their phones, catching falling prizes (like parachutes or branded items) as they appear through their camera. There is no built-in video board output from CUE's platform for this product.
However, you can still create compelling video board content to drive participation:
**Option 1: Live Browser Display** Open the activation's live link on a laptop or computer, which displays the mobile experience in a browser window. This can then be sent to your video board as you would any other web content, or screen-shared from a phone/tablet if your production system supports it.
**Option 2: Pre-Recorded or Simulated Video** Create a looping video showing parachutes falling with your branding and QR code prominently displayed. Many teams (like the Memphis Grizzlies) use this approach to demonstrate what the experience looks like and drive scans.
**Option 3: Live Crowd Reaction Cam** Display the QR code as a call-to-action while showing live crowd shots of fans participating — pointing their phones around and reacting excitedly.
**Option 4: Promotional Graphic with QR Code** A static graphic or animated preview showing what prizes are available and including the QR code.
AR Prize Drop is incredibly flexible and doesn't require video board integration — you can run it anywhere fans have phones, including concourses, off-site events, community events, watch parties, and venues without video board access. The video board serves as a promotional tool and call-to-action, while all gameplay and prize redemption happen on individual fans' phones.
