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Brand Helpdesk: Adding assets to your campaign

Advice for activation managers adding assets into a campaign

Written by ET Customer Service

*Only Brand Admin users can make the below changes to a campaign.

Included in this article:

  1. Adding the assets into the correct inventory

Click Manage, and then Assets on the menu, and select Add Asset.

Fill in the details for the asset and make sure you select the correct Agency / Stakeholder for the delivery of the asset in the dropdown.

It is important to include the asset code, as this way the asset can be identified easily at the agency's warehouse. The asset code is also needed if you are targeting a campaign by Territory.

Images are shown on the profiles. You can upload an image of any dimensions and it will resize it for the tile image (350px x 350px). You can also upload videos. We recommend white backgrounds and clear solo product shots - ie. from a POS catalogue rather than from in venue.

The total in stock is the total available. You will set the total per campaign in the next step.

1.1 Creating digital assets

To add a digital asset, follow the same steps as above but select Digital as the Asset Type. When you then add the digital asset into the campaign it will be display in the Whats Included section on the Digital tab. Video assets will automatically play when the page loads. The asset is also downloadable.

2. Creating a Campaign and adding assets

When setting up your campaign, in the asset section, you can choose whether you want to set a default list of assets, or assign specific kits.
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To read more about creating a campaign, take a look at this article.
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2.1 Default Kits

If you want to use a set kit for each targeted venue, select Default and then add in the assets from the dropdown box.
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*You will only be able to add assets which have been added into the platform and allocated to your parent brand account.

You will have the option here to increase the quantity of assets in the kit, and mark them as optional should you want the Campaign to still be bookable if these assets went out of stock.

Optional assets - if the kit is a fixed kit, then the campaign would still be bookable if the optional assets went out of stock. If the kit is flexible, then the campaign will go out of stock if only optional assets are left.

2.2. Venue Allocations

If you want to tailor the kit per venue in advance, you can upload a spreadsheet to assign specific assets to specific venues.

Choose the specific option.

Download the template document and fill this is with the information requested.

To find the asset ID, go to the asset inventory and click the asset. You will see it at the top of the pop-up.

*Note. The file that downloads will be a CSV file and may not save your work unless you rename it to .csv

Upload your completed CSV and continue through the campaign set up process.

This means that bookers will only be able to book from the specific kit assigned to the outlet.

2.3 Territory Allocations

You can also allocate a specific number of assets per territory. This means that your field team have a set amount of each asset to use, and they can choose how to allocate those across the outlets.

You can also set rules per outlet, to help the execution be effectively implemented.

Choose the specific option.

Download the template document and fill this is with the information requested.

To find the asset ID, go to the asset inventory and click the asset. Its the asset code field.

*Note. The file that downloads will be a CSV file and you cannot upload your work unless it's a CSV.

Upload your completed CSV and set the rules per outlet:

Min 0 = Add-on Asset - The outlet does not have to have this but the booker will have the option to add it.

Min 1+ = Required - The outlet has to have this in the minimum quantity at least.

Same Min and Max = User cannot adjust the quantities

Different Min and Max (ie. Min 2, Max 4) - The parameters in which the booker can adjust the quantities.

3. Asset Changes

This option is available for venue allocations and default kits.

If you select yes - the person booking will be able to remove or reduce assets during the checkout process.

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