What are add-on bundles?
Add-on bundles are a bundle type in which complementary products can be offered next to the main product, and customers have the option to add them to their order. The optionality of add-on bundles has made them quite popular as customers have the choice to either add only the main product to the cart or add the suggested items as well.
Add-on bundles can be used to upsell products and increase average order value, and they can be offered without any discount, at a discount, as free gifts, or with free shipping.
This type of bundle can be added as a widget to the main product page (in-line display):
Or add-on products can pop up once the main Add to Cart button is pressed (pop-up display):
Add-on bundles can have their own Add to Cart button, separate from the main product’s Add to Cart button:
And it is possible to have the same add-to-cart button for the main product and its add-ons:
The variants of the add-on bundle can be shown as a dropdown menu:
And it is possible to show the add-on bundle variants as color swatches:
On mobile, an add-on bundle will be displayed as below:
Here is how an add-on bundle is displayed and added to the cart:
What are some use cases for add-on bundles?
To offer complementary products that can complete a set
To offer similar products that can upgrade the main product
To offer products that customers might enjoy together
What are some ways to promote add-on bundles?
Fast Bundle hides the Add to Cart button of the add-on bundle by default so that there is only one Add to Cart button on the page. You may see both buttons for varying reasons. To learn how to hide one of the buttons, click here.
You can add all of your products which have add-ons to a collection and add that collection to your navigation bar.
You can add all of your products which have add-ons to a collection and feature that collection on your home page.
To explore all bundle types in an interactive way, please visit our demo shop.
If you have any further questions or need additional assistance, please do not hesitate to reach out to the Fast Bundle support team. You can contact us through the following options:
Live Chat: Get instant help via live chat on our website or through the Fast Bundle admin panel in your Shopify dashboard.
Email: Send your inquiries to Support@fastbundle.co, and our team will respond as quickly as possible.
We’re always here to assist you!