What are mix & match bundles?
Mix & match bundles are a bundle type in which a selection of items are offered together, and customers can pick a certain number of items from the list of products in order to receive fixed or tiered discounts.
Mix & match bundles can be a great way to increase average order value by offering discounts on a variety of items when they are bought together. This type of bundle gives customers the freedom to choose items they like, and they are not restricted to buy certain products. You can offer mix & match bundles with a percentage discount (a percentage of the total deducted), fixed discount (a fixed sum deducted from the total), a set price (a total for the bundle as a whole), free shipping, free gifts, and even with no discount.
This type of bundle can be added as a widget to the main product page:
And it can be displayed as a separate product (Bundle as Product or BAP):
Here is how a mix & match bundle is displayed and added to the cart:
Discounts can be offered in several ways with mix & match bundles, and the bundle appearance and what the customers can choose in order to receive the discounts can be of varying types.
If you create a “Products list” mix & match bundle and add specific products to choose from, the bundle will look like the following. The list of products can be a limited list of products or a collection. Customers will then be able to buy from this selection and if they choose the number of items you have defined, they will receive discounts accordingly.
If you create a “Sectioned list” mix & match bundle, you can define different sections or groups of items, and customers have to buy a required number of items from each section in order to receive discounts. The products in each section can be a limited list or a large collection. The bundle will look like the following:
If you create a Buy X Get Y (BXGY) type of “Sectioned list” mix & match bundle, you can define certain sections from which customers have to pick items in order to get a free gift or discount on the items in another section. The bundle will look like the below bundle:
Finally, with Fast Bundle, you can create bundle builders for your mix & match bundles. This is an amazing way to showcase your bundle in an eye-catching design and increase orders.
Product list bundle builder:
Sectioned list bundle builder:
The below is a demonstration of how a bundle builder works and is added to the cart:
Display types:
The variants of a mix & match bundle can be shown as a dropdown menu:
And it is possible to show the mix & match Bundle variants as color swatches:
There is the option to choose whether bundle widgets appear horizontally or vertically. This is how a bundle widget will be shown horizontally:
On mobile, a mix & match Bundle as Product will be displayed as below:
What are some use cases for mix & match bundles?
Products commonly used together offered as a bundle with a discount:
Volume discount offered on a variety of products that can be mixed and matched together:
What are some ways to promote mix & match bundles?
1. For your Bundle as Product page to appear more like a product, it is recommended for the BAP picture to be a picture of all of the included products together, instead of a carousel of the included products shown separately.
2. You can add all of your BAPs or bundles to a page and add the link of the page to your navigation bar. To learn more, please click here.
3. You can add all of your BAPs to a collection and feature that collection on your home page.
4. You can feature a BAP on your home page to increase views of the bundle.
5. You can change the URL to your BAP pages in order to have a positive impact on your SEO. For more information on how to do this, please click here.
6. You can create a bundle builder for your Mix & Match bundle and promote the bundle builder on your home page.
7. You can create a bundle builder for your Mix & Match bundle and promote the bundle builder by adding the link to your navigation menu.
To explore all bundle types in an interactive way, please visit our demo shop.
If you have any further questions or need additional assistance, please do not hesitate to reach out to the Fast Bundle support team. You can contact us through the following options:
Live Chat: Get instant help via live chat on our website or through the Fast Bundle admin panel in your Shopify dashboard.
Email: Send your inquiries to Support@fastbundle.co, and our team will respond as quickly as possible.
We’re always here to assist you!