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Opt-out a contact

Your customer wants to unsubscribe? Here's how to proceed on WAX.

Updated over 3 months ago

With WAX, you can easily manage your customers' preferences for WhatsApp communications. Opt a customer in to receive your messages or opt them out to stop sending, directly from the interface.

A customer opted out of WhatsApp via WAX will no longer receive any communication from you: campaigns, automations, or manual messages from an agent.

To stop sending WhatsApp communications to a customer:

  • Access the contact's profile in WAX via the inbox: https://app.getwax.io/inbox

  • Click the "Opt-out" button located in the top right corner of the interface.

This will disable WhatsApp message delivery for this customer.

To allow a customer to receive WhatsApp communications again:

To reactivate a customer and include them in your communications:

  • Access the contact's profile.

  • Click on "Opt-in."

The customer will once again be eligible to receive your WhatsApp campaigns.

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