What is Loyoly?
Loyoly is a loyalty program solution: your customers earn points by completing "missions" (leaving a review, following the brand on Instagram…).
Adding a "Join the WhatsApp Club" mission is a great way to collect opt-ins from your most loyal customers, the ones who buy again most often. In exchange for a few points, they agree to receive your messages.
This collection lever also works for your RCS and SMS opt-ins. Talk to your CSM to adapt it to these channels.
Step 1: create the flow in WAX and get the link
In WAX, open the flow library and look for the Loyoly WhatsApp Mission template.
Click Get Started: the flow is copied to your workspace.
Add a message trigger (Add Trigger). We recommend this sentence: "I'd like to join the [Brand name] WhatsApp club. Send this message to join the Club"
WAX then generates a unique link: copy it.
Step 2: create the mission in Loyoly
Log in to your Loyoly account.
Create a mission called Join the WhatsApp Club.
Attach loyalty points to it to encourage participation.
Paste the WAX link as the mission's redirect URL.
Step 3: customize the welcome message
In the WAX flow, write the welcome message your customers will receive. The tags and attributes are already filled in: keep them, they'll let you target these customers later.
Customers who send the message from the mission are automatically saved as opted in.
What your customer experiences
They find the Join the WhatsApp Club mission in their loyalty area.
When they click, WhatsApp opens with the message already written.
They send it and immediately receive your welcome message.