What is an advanced profile
Advanced profiles go beyond basic stats like follower count. They provide verified data, performance insights, and audience analysis to help you evaluate an influencer’s potential impact on your campaign.
See what is included in an advanced profile
1. Performance Metrics
Engagement Rate - Comparison to industry benchmarks.
Content Reactions - Likes, comments, and engagement behaviour.
Cost Per Publication - Estimated pricing range per sponsored post.
Estimated Reach - Projected audience reach per post.
Posting Frequency - Average posts per week.
Publication Recency - Days since last post.
2. Rankings
Global and country - Specific ranks based on influencer activity and audience metrics.
Niche-specific positioning (e.g., Travel in the U.S.).
3. Audience Insights
Follower Growth Trends.
Authenticity Breakdown (Real vs. suspicious followers).
Geographic Distribution - Where the audience is located.
Languages Spoken.
Demographics - Age, gender.
Interests - Top lifestyle, niche, and engagement interests of the influencer's audience.
4. Content Overview
Visual snapshot of recent posts with performance indicators.
Average reactions per post.
5. Influencer Bio & Contact Info
Location and bio description.
Contact emails for collaboration - If creator has a public email.
Response rate expectations.
6. Lookalike Profiles
A curated list of similar influencers based on shared characteristics.
Example of a basic profile
Example of an Advanced profile
