Atlas subscriptions have been simplified to make things easier for you. There are now only two plans available:
Starter Plan ($39/month)
Growth Plan ($99/month)
How does my subscription work?
When you first sign up, you’ll start on the Starter Plan at $39/month. This plan includes all Atlas features with unlimited usage, such as:
License to use the Atlas theme
AI store builder (unlimited stores)
AI product page builder (unlimited pages)
AI photo generator (unlimited photos)
Bundler upsells & quantity breaks
Cart upsells
Once your store reaches $5,000 in added revenue, your account will be automatically upgraded to the Growth Plan ($99/month). This process happens instantly, and once you’re on Growth, you’ll remain there moving forward. Manual upgrades or downgrades are no longer possible.
Do I need to manually upgrade or downgrade?
No. Plan changes happen automatically once your store crosses the $5,000 added revenue threshold. You cannot downgrade back to the Starter Plan after being upgraded.
What are the differences between plans?
Starter Plan ($39/month): Full access to all Atlas features with unlimited usage, best for beginners testing and growing stores.
Growth Plan ($99/month): Exactly the same features, but applies automatically once your store generates over $5,000 in added revenue.
Is annual billing available?
Yes. You can switch to annual billing at any time and save 40%:
Starter Plan → $23/month (billed yearly at $276)
Growth Plan → $59/month (billed yearly at $708)
Annual plans are charged upfront once per year.
Will I lose anything when my plan changes?
No. Your store, theme, and data remain intact. The only difference is the billing amount once you move from Starter to Growth.