The main benefit of working Bonus leads as a new agent is practice. If your investment in Bonus leads is building your foundation, enabling you to learn your process, scripts, and answers to customer questions/objections, then you are succeeding.
The top closers of this lead type contact the prospect in the morning and afternoon by phone first, then utilize Switchboard if they cannot reach the prospect. Top closers also understand that this lead type requires extra activity and persistence. Use Switchboard and take advantage of Quility’s recommended campaigns – these provide a shortcut to the best practices that will become second nature to you over time. In addition to offering value-based leads, we offer fact sheets for each lead and give specifics on how to best work the lead to success.
By utilizing the B.E.S.T. Script, closers aim to set the appointment within the same week of calling and send out appointment reminders to the prospects to help Increase show rates. Remind prospects of the interest they expressed through the letter or postcard they received and ask if the individual is still looking to protect his or her family.
During the appointment, use the R.E.A.L. Script to make the sale. Make sure to focus on the client's "why" - Pinpointing the emotion behind the need for coverage.
That said, Quility Leads Marketplace prices leads based on value so that the typical agent achieves 3x Cash Return in Net Commissions ("CRiNC") or better. To achieve the Cash Return in Net Commissions ("CRiNC") of a typical agent, focus on your training and consistency. Keep a growth mindset and keep working leads, even if you stumble in the first few weeks!
We also recommend agents attend training calls regularly to stay fresh and up to date on available tech and best practices (see the Calls and Webinars Page in HQ). Training scripts are available to help your leads perform at their best (see Available training scripts).