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TikTok Ads Integration

Connect your TikTok Ads account to Lebesgue and begin monitoring ad efficiency, spend, and attribution.

Paula Paić avatar
Written by Paula Paić
Updated this week

Step-by-Step Integration Guide

Integrating your TikTok Ads account with Lebesgue allows you to access performance insights, run audits, and optimize your advertising strategy efficiently.
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Follow the steps below to connect your TikTok Ads account:

Step 1: Access the Integration Settings

  1. Log into Lebesgue and navigate to the Advertising section from the left sidebar.
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  2. Click on TikTok to open the TikTok Ads integration panel.

Step 2: Connect Your TikTok Ads Account

  1. Click on the Connect Account button.
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  2. You will be redirected to TikTok’s authorization page.
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  3. Log into your TikTok Business Center account and authorize Lebesgue to access your ad data.
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  4. Once authorized, your TikTok Ads data will start syncing with Lebesgue.

Step 3: Verify Your Integration

  • After the integration is complete, return to Lebesgue and refresh the page.
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  • Navigate to Analytics under the TikTok section to confirm that your campaign data is displayed correctly.
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Where Can I Find My TikTok Ads Data in Lebesgue?

Once the integration is complete, your TikTok Ads data will be available in the following sections:

Analytics

  • View key performance metrics such as impressions, clicks, conversions, and return on ad spend (ROAS).

  • Compare different campaigns and analyze trends over time.

Benchmarks

  • Compare your ad performance against industry benchmarks to understand how your campaigns stack up against competitors.

Advertising Audit

  • Identify potential optimization opportunities and get automated recommendations to improve campaign efficiency.
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What Metrics Will Be Available?

By integrating TikTok Ads with Lebesgue, you will gain access to a variety of critical performance metrics, including:

  • Spend – The total amount spent on TikTok Ads in the selected timeframe.

  • Impressions – The total number of times your ads were displayed.

  • Clicks – The number of clicks your ads received.

  • CTR (Click-Through Rate) – The percentage of users who clicked on your ads after viewing them.

  • Conversions – The number of desired actions (purchases, sign-ups, etc.) completed after interacting with your ads.

  • Conversion Rate – The percentage of ad clicks that resulted in conversions.

  • ROAS (Return on Ad Spend) – The revenue generated per dollar spent on ads.

  • CPC (Cost Per Click) – The average cost per click on your ads.

  • CPM (Cost Per Mille) – The cost per 1,000 impressions.

  • Customer Acquisition Cost (CAC) – The average cost of acquiring a new customer through TikTok Ads.

By analyzing these metrics, you can optimize your ad spend, refine targeting strategies, and maximize the effectiveness of your TikTok advertising campaigns.

Need Help?

If you’re unsure which plan is right for you, feel free to reach out:

  • Chat with Us: Use the chat icon in the app or on our website to get support.
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  • Schedule a Call: Schedule a personalized consultation with our Customer Success team and speak directly with:
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We are committed to helping you find the best plan that fits your business needs and goals.
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  • How Can I Request A New Platform Integration In Lebesgue?

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