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Can I Track My Influencer And Affiliate Performance?

Yes—use discount codes to attribute sales to influencers or affiliates and evaluate their impact using the LTV By Discount breakdown.

Paula Paić avatar
Written by Paula Paić
Updated over a week ago

Yes, you can easily track influencer and affiliate performance through discount codes by using the LTV by Discount breakdown within the Lebesgue app.

By assigning unique discount codes to each influencer or affiliate, you can monitor their impact on customer acquisition, lifetime value (LTV), retention rates, and overall revenue performance.

How to Track Influencer and Affiliate Performance:

  1. Create unique discount codes for each influencer or affiliate campaign. -
    ​povlači se iz shopifya
    isto i za woocommerce
    UTM tags - marketing channel također opcija

    custom discount code per influencer
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  2. Navigate to the LTV Breakdowns tab, then select Discount.
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  3. Use the Discount statistics section to:
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    • Identify total revenue and number of orders associated with each influencer/affiliate.

    • Compare the LTV for each influencer or affiliate over 6-month and 12-month periods.

    • Analyze retention and churn rates to understand how effectively each influencer or affiliate retains customers over time.

Example Use Cases:

  • Evaluate Influencer ROI:
    Determine whether collaborations with specific influencers are generating enough long-term customer value compared to your investment.
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  • Identify Top Affiliates:
    Quickly pinpoint your highest-performing affiliates and influencers based on revenue, LTV, and customer retention rates.
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  • Optimize Influencer Strategies:
    Leverage performance data to inform future influencer marketing strategies, enabling smarter decisions about budget allocation and partnership renewals.

Using discount codes to track influencer and affiliate performance gives you powerful insights into the effectiveness of your collaborations, enabling data-driven marketing strategies.
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Need Help?

If you’re unsure which plan is right for you, feel free to reach out:

  • Chat with Us: Use the chat icon in the app or on our website to get support.
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  • Schedule a Call: Schedule a personalized consultation with our Customer Success team and speak directly with:
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We are committed to helping you find the best plan that fits your business needs and goals.
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You might find the following articles relevant:

  • LTV By Discount

  • Can I Exclude Some Groups Of Customers From The LTV Analysis?

  • What Are User Cohorts?

  • Competitors Landscape & Email

  • Why Should I Track My Ad Performance With The Le Pixel?

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