Introduction
Customize your post-purchase experiences and build customer loyalty with Loyoly's new feature. From the first purchase to becoming a true ambassador, create smart journeys that drive engagement and encourage repeat purchases.
💡 If you want to test the automations in advance, you can join the waiting list.
Why use automations?
Automations let you create custom customer journeys, giving each person an experience that really suits them. They also directly help improve customer loyalty.
1.More personalization
Each interaction is tailored to your customers’ preferences and behavior: purchase history, VIP level, engagement with missions, or social media activity.
2.More engagement
Automations help you engage your communities all year long with targeted actions:
Rewards for loyalty
Exclusive offers for specific segments
Double points activities
3.More business
By combining personalization and engagement, automations have a direct impact on your performance:
Increased repeat purchases through post-purchase vouchers or loyalty points
Higher average order value with targeted rewards on specific products or multiple orders
Stronger customer retention, reducing churn and maximizing customer lifetime value (CLV)
Create your first automation in 3 simple steps
Step 1: Choose a trigger
Select the event that will start your automation. Currently, available triggers are:
Order placed
Mission completed
Step 2: Add filters
Refine your automation by adding specific criteria to target your customers, for example:
Cart value
Total number of purchases
Customer VIP level
Purchase of a specific product
Step 3: Define the action to execute
Choose the action that will be applied automatically to your customers based on the defined conditions, for example:
Award extra points
Add the customer to a targeted list
Offer a specific reward
💡To learn more about setting up automations, use our guide.