Simple Product Promotion (Single Channel)
Send promotional email immediately
Done
Cart Abandonment Recovery (Multi-Channel)
Wait 1 hour after cart abandonment
Send a reminder email with product images
Wait 24 hours
If the email is not opened → Send SMS with the discount code
If SMS opened → Wait 2 days → Send WhatsApp with urgency message
If email opened but not purchased → Send follow-up email after 48 hours
Product Launch Campaign (Complex)
Send a teaser email to the entire audience
Wait 3 days
If email opened → Send detailed product info email
If email is not opened → Send SMS teaser
Wait 2 days
Send launch announcement across all channels
Wait 1 week
Send follow-up based on engagement:
High engagement → Early adopter offer
Medium engagement → Social proof email
Low engagement → Final reminder with bonus