Getting Started with MediatoolGPT
Mediatool GPT (MTGPT) is an AI-powered chat feature designed to provide you with quick, accurate answers about your media data. This tool is integrated within Mediatool’s interface and is ideal for users seeking immediate insights without the need to navigate through Media Overview or detailed Reports.
How to Access MTGPT
Log Into Your Account: Start by logging into your Mediatool account.
Navigate to MTGPT: Access MTGPT from the Hub Page on the right side, or use the green button located at the top on other pages.
Use the Chat: At the bottom of the MTGPT interface, type your questions and prompts into the input field. You can also add predefined questions in the Settings for even quicker on-the-go answers.
Query History: Check your past queries by clicking the watch icon in the right upper corner.
MTGPT Best Practices
Use these guidelines when writing prompts in MTGPT
Minimum requirement:
Include Measure: Always include a measure in your prompts. If no date range is specified, the current year is used by default.
Get more out of your data:
Basic Filtering: Limit your data by filtering it by existing tags, organizations, media types, and media vehicles - Budget for the UK market
Advanced Filtering: Combine multiple filters for more refined results or exclude certain data directly in your filters - Budget for the UK market for Instagram
Splitting: Split your data by existing tags, organizations, media types, and media vehicles - Budget by market
Comparing: Compare data against previous periods to gauge performance over time - Budget vs YA; Budget for 2024 compared to one year earlier
Sorting and Limiting: Identify top-performing items or categories by sorting and limiting the data displayed - What is our budget? Split by brand and show the top 7.
Combining Queries: Combine various query techniques, like filtering, comparing, and sorting, into a single question for comprehensive insights.
💡Use the navigation panel to adjust the view.
⚠️ Some tags can exist in multiple categories. E.g. Online Video exists as Media Type, Media Subtype, and Ad Format. The chat will find all of these, which is probably different from what you want. To get around this, you can clarify by also adding the category -> Budget for Ad Format Online Video.
Adding Predefined Questions
⚠ Please note that admin access is required to add predefined questions.
With this feature, users can quickly click on a predefined question and receive an immediate response.
To add questions, follow these steps:
Navigate to Mediatool GPT settings: Navigate to the Settings on your Parent account. Locate Mediatool GPT.
Add a question: Type your question in the input field and click on the green check mark when you are done.
You can add multiple questions if needed.
The users in your organization can now can see this question on the MTGPT start page, click on it, and quickly get their answers without having to search for it themselves.
Providing Feedback
Use the thumbs-up or down icons in the bottom right corner to provide feedback. If you encounter issues, describe what you expected versus what you received in the pop-up window.
Get Support
Have questions or need help? You can reach us directly via the messenger on Mediatool.com or the contact support button located in the top right corner of the Mediatool App.
Learn More
Not a Mediatool user but interested in learning more? Book a demo with the Mediatool team today and start being more productive with your marketing.