Top Mentions Reports are pre-built Standard Reports that surface the most impactful mentions for your selected trackers and summarize them across every channel you track.
Three versions are available. All contain the same underlying data, but differ in depth of analysis and visual style.
What's included in every version
Each Top Mentions Report includes:
Overview: total mentions, social reach, social engagement, and sentiment breakdown at a glance
Sentiment Analysis: daily trend of positive, negative, and neutral mentions over the selected period
Media Share: distribution of mentions across News, YouTube, Twitter/X, Facebook, LinkedIn, and other sources
Word Cloud: the most common words across your mentions
Geography & World Map: top countries and languages driving the conversation
Top Mentions per channel: the most impactful mentions on Web (ranked by site authority), Twitter/X (by profile reach), Facebook (by page reach), YouTube (by views), and Other (LinkedIn, Reddit, Quora, by engagement)
Negative vs Positive split per channel: a side-by-side view of the top negative and positive mentions for each channel, so you can spot what needs a response and what to amplify
Top Mentioners per channel (Web, Faceboook, Twitter, YouTube): the most influential websites, profiles, pages, and channels talking about your brand, ranked by reach
Top Mentions Report
The standard version. Everything listed above, presented in a clean, report-ready layout.
It focuses on:
The most relevant mentions collected
Source information (web, Twitter/X, Reddit, etc.)
Basic engagement metrics
It’s useful when you want a straightforward overview of important coverage.
Top Mentions Report with Emotion Analysis
Everything in the standard report plus a dedicated Emotion Analysis chart that classifies mentions into six emotional categories: Joy, Neutral, Sadness, Sarcasm, Anger, and Fear.
It typically includes:
The top posts/articles mentioning your brand or keywords
Sentiment classification (positive, neutral, negative)
Engagement metrics such as reach, likes, comments, or shares
This report is commonly used when you want to show how people feel about a brand or campaign.
Top Mentions Report (Colorful)
The same data and structure as the standard report, restyled for presentations with brighter accent colors and a more visual section layout. The charts themselves are the same.
It includes:
The most important mentions
Graphs and colorful visual elements
Engagement metrics and sources
It’s ideal for client presentations or marketing reports where visuals are important.