If you have a Pro or higher-tier plan, you've probably noticed the Social Intelligence Advisοr (SIA) icon in the top-right corner of your dashboard, right beside your username. That's where most users encounter AI summaries for the first time.
However, SIA is not the only place where AI-powered summaries appear inside Mentionlytics.
Depending on what you're analyzing, you can find AI summaries across multiple features, helping you quickly understand trends, conversations, and important developments without manually reviewing every mention.
What Are AI Summaries?
AI Summaries automatically analyze your collected mentions and generate a concise overview of the most important conversations, trends, and topics surrounding your brand, product, campaign, or keyword.
Instead of manually reviewing hundreds or thousands of mentions, you can quickly understand:
What people are talking about
The main topics and themes
Emerging trends
Key discussion highlights
AI Summaries help you get the bigger picture faster and identify important developments without digging through every mention individually.
Where Can I Find AI Summaries?
To access AI Summaries, first log in to your Mentionlytics account and open the project you want to analyze. You can then find AI summaries in several places throughout the platform.
1. Social Intelligence Advisor
You can access AI summaries directly from your dashboard by clicking the SIA icon (the small head icon) located next to your username.
This provides a high-level overview of the most important insights detected across your monitored mentions.
You can also access the same feature from the right-side navigation menu by clicking SIA Insights.
Here, SIA automatically identifies notable trends, unusual activity, conversation shifts, and other insights that may require your attention.
2. SIA Chatbot
Another way to generate AI summaries is through the SIA Chatbot, available from the right-side menu.
Unlike the general summaries available in SIA Insights, chatbot summaries are generated based on your specific questions.
For example, you can ask SIA to summarize recent conversations about a campaign, identify sentiment trends, explain spikes in mentions, or provide insights related to a particular keyword.
3. Share of Voice Dashboard
AI summaries are also available within the Share of Voice dashboard.
Navigate to Dashboards → Share of Voice and scroll down to the Top Daily Topics section.
Here, AI automatically summarizes the most important topics discussed each day across your monitored keywords. You can sort daily topics by:
Latest
Engagement
Mentions
Reach / Followers / Rank
This makes it easy to identify which conversations generated the most visibility and engagement over a selected period.
4. AI Video & Podcast Summaries
Mentionlytics can also generate AI summaries for mentions that contain video or podcast content.
Mentionlytics' AI analyzes the video or podcast, identifies your tracked keywords within the audio or visual content, and generates a short summary explaining what the content is about and how your brand, keyword, or topic is being discussed.
This allows you to quickly understand the context of long videos, interviews, webinars, podcasts, and other multimedia content without having to watch or listen to the entire recording.
Important Note: Mentionlytics does not search the web specifically for videos or podcasts. Instead, it analyzes video and audio content that is already included in the mentions collected for your project.
5. Comment Summaries
AI summaries are also available to summarize comment threads on your mentions.
If a social mention generated a large number of comments and you don’t want to go through all of them, you can automatically summarize the conversation and highlight the main themes by clicking on the Summarize Comments button that appears in the top right of your mention view.
Instead of scrolling through hundreds of comments, you can quickly understand:
The overall direction of the conversation
Recurring opinions and questions
Common concerns or complaints
Frequently discussed topics
This is particularly useful for monitoring campaign responses, customer feedback, viral content, and community discussions around your brand.
6. AI Summaries in Reports
AI summaries are not included in reports by default.
If you want AI-generated insights to appear in a report, you can add them by building a custom report.
Go to Reports on the right-side menu.
Click the Reports button.
Choose Custom Reports.
Click "Add New Item".
Once you do that, a pop-up will open, and if you scroll down, you’ll find SIA Insights and Daily Topics as available components for your Custom Dashboard.
This allows you to include executive-level insights alongside charts, metrics, and mention data.
Why Use AI Summaries?
AI Summaries are particularly useful when:
Monitoring brand reputation
Reviewing campaign performance
Tracking industry trends
Analyzing competitor conversations
Preparing reports for clients or stakeholders
Instead of spending hours reading individual mentions, you can quickly understand what happened, why it happened, and which topics deserve a deeper investigation.
Which Plans Include AI Summaries?
AI Summaries are available on Advanced, Pro, Business, and Enterprise plans.
If you are using a lower-tier plan, you will need to upgrade to access this feature.
Interested in AI Summaries? Contact our team, and we'll help you find the right plan.
Tips for Better AI Summaries
For the most accurate summaries:
Use well-defined keywords and projects.
Allow enough mentions to accumulate before reviewing results.
Adjust your date range to focus on specific campaigns, events, or periods.
Exclude irrelevant keywords and noise whenever possible.
Review summaries alongside sentiment and engagement metrics for additional context.
This helps the AI identify meaningful patterns and generate more relevant insights.
FAQ
How often are AI summaries updated?
Daily summaries are generated once a day, but topics in the corresponding component can be updated more frequently if new mentions are detected.
Can I include AI summaries in reports?
Yes, you can include AI summaries (SIA Insights and Daily Topics) as components when creating a custom report.
Can I ask custom questions about my data?
Yes. The SIA Chatbot can generate summaries and insights based on your specific questions.