SIA (Social Intelligence Advisor) is your AI-powered assistant inside Mentionlytics, designed to give you instant, smart insights from your online mentions and social data. Whether you’re a marketing professional, PR manager, or social media strategist, SIA helps you make sense of your data quickly, without needing to dive deep into analytics yourself.
Where Do SIA Insights Appear?
Once you activate SIA, you'll see your personalized insights directly on your Mentionlytics dashboard. These insights are available in:
Overview Reports
PDF and Excel Reports
Email Alerts - AI Anomaly Detection
SIA’s AI algorithms understand the normal behavior of your mentions, and whenever it detects unusual patterns in your brand mentions, it immediately alerts you when something’s off.
And by clicking the "Social Intelligence Advisor" tab on your account (from the tabs menu on the left)
How to Use SIA Effectively
To get the most out of SIA:
Monitor the Right Keywords – Include your brand, competitors, and industry terms in your project setup.
Tag and Label Mentions – This helps SIA better understand the context and prioritize its suggestions.
Set Your Language Preferences – SIA works in any language, so be sure to configure your account settings accordingly.
Review Regularly – Check SIA’s updates often to guide your communication and marketing decisions.
Who Benefits the Most from SIA?
SIA is ideal for:
Marketers needing direction in campaign adjustments.
PR professionals managing brand reputation and crisis prevention.
Social media managers looking for content opportunities.
Executives who want quick, strategic insights without diving into data.
Is SIA Secure?
Yes, SIA operates within Mentionlytics’ secure environment and only analyzes the data you're monitoring. Your insights are private to your account and team.