Are you interested in seeing what has been said about your brand in the last month or year? Are you looking to spot trends online over time? If this is the case you may need historical data for your keyword. This article will explain step-by-step how to get historical mentions with Mentionlytics.
Mentionlytics monitors the newest mentions from the moment you enter your keyword in the system onward. Depending on your plan the updates of recent mentions take place every 12h, 6h, or continuously (e.g. the free trial updates every 12 hours). If you choose a prior period for monitoring (e.g 60 days back) you will still get mentions but they are not a complete, comprehensive analysis.
Social media feeds are changing every second, so the newest mentions are what we primarily focus on. However, for the purposes of research or trend detection in the past, we can bring historical data for mentions of your keywords from past publications.
The Historical Data option is available only to subscribers! You need to be subscribed to the Advanced, Pro, Agency, or Enterprise plans to request historical data.
Please note that the historical mentions will be charged separately on top of the subscription fee. The price for historical data is 10$ for 1 keyword, in 1 channel (e.g Facebook, Twitter etc.) for 1000 mentions pulled.
How to request a historical data pull?
You can place a request for a historical data pull in our support chat or via email to your support agent with the following details:
1. The keyword(s) you want to monitor
2. The channel(s) you need (e.g Web, Twitter)
3. The period you are interested in (e.g 30 days back, 60 days back, etc.)
4. Any filters you may need (by language, country, etc.)
Do you get historical data from social media?
We bring historical mentions from social media and web sources such as blogs, forums, news, and corporate websites. However, each network has its specific requirements regarding this process and limitations ( e.g how far back in time we can go, what filters we can apply, etc.) When you submit your request our team will get back to you with more details regarding these specifications. Our team can also help you with an estimation of how many mentions we will need to pull to get to your desired period in the past. To ensure the best results we evaluate each request individually - case by case
What are the next steps to get historical mentions?
After we have received your historical data request we will get back to you with a quote and more technical details. Our technical team may need additional information to perform the data collection such as, for example, specific pages or business profiles you are interested in, any exclusions that need to be made like results from brands with the same/similar name as your product/brand, etc.
How can I view my historical mentions?
The historical data pull may take up to 5 business days, depending on the volume of the data that needs to be collected. After that, you will be notified about the availability of the data by our customer support. The historical mentions will appear directly in your account under the requested keywords and channels.
Do you keep an archive of my data as a subscriber?
Yes, if you have been subscribed to Mentionlytics throughout the period you want to monitor there is no need to purchase historical data. We will keep an archive of your mentions from the moment you first entered your keyword (when it is not edited/deleted/replaced). For example, if you are a yearly subscriber, you can quickly go back one year and check all trends and mentions of your keyword during this period with no extra costs.