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Overview of Campaigns

This guide takes you through an overview of campaigns and the main screens of interaction.

Jascha avatar
Written by Jascha
Updated over a week ago

Overview

Campaigns are goal-driven initiatives to enable your team members. Each campaign has a clear goal (also called "objective"). Mercu currently supports four campaign objectives:

  • Onboarding

  • Training

  • Engagement

  • Blasts

Here are a few examples for each campaign type:

Campaign type

Examples

Onboarding

  • Interview scheduling

  • Pre-hire FAQs

  • Contract signing & detail collection

  • Day 1 Orientation

Training

  • New-hire training

  • Compliance training

  • Customer service training

Engagement

  • Pulse check

  • 360 review

  • Staff newsletter

Blasts

  • Announcements

  • SOP distribution

Campaign Home Screen

The campaign home screen can be accessed via the sidebar. Here, you'll find all campaigns that you have access to based on your permission level (see Product Roles).

Your campaign homepage is divided into 5 separate tabs:

  1. My Campaigns - Campaigns that you have created

  2. Active - All campaigns that currently have a live enrolment

  3. Draft - All campaigns that have never had a live enrolment

  4. Past - All campaigns that had a previous enrolment, but no live enrolments

  5. Archived - All campaigns that have been archived

Creating Campaigns

To create a campaign, click on the 'New Campaign' button at the top right-hand corner of the page.

Select the appropriate objective, then use one of our templates or create your own campaign from scratch.

If you would like to make an announcement, use the 'Blast' objective to ensure visibility across your team members.

Alternatively, you can also clone or duplicate an existing campaign from the homepage by clicking on the meatball menu on the right side of the table row and hitting 'Clone'.

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