When Moves Plus launched on August 24, 2026, we opened a founding window — a limited-time opportunity to celebrate the launch and let our earliest members lock in $300/yr ($25/mo, billed annually) for the term of their subscription. That window closed on October 15, 2026, and the founding rate is no longer available to new subscribers.

If you joined during the window, nothing changes for you: as long as you stay subscribed to Moves Plus, you'll never pay more than $300/yr — no matter what the price changes to in the future. This page explains what that means for you now. It's our way of saying thank you for being here at the beginning. 💙

No. The founding window closed on October 15, 2026. That was the last day the locked $300/yr rate was available to join — it's gone for good for new subscribers. No exceptions, no extensions.

Moves Plus is available today at standard pricing: $350/yr or $35/month. Neither is a locked rate.

Founding Members will pay $300/year. And in year three, and every year after that. The founding rate isn't a first-year promotion — it's your price for as long as your subscription stays active. It renews automatically at $300/yr and you don't need to do anything to keep it.

Members who joined Moves Plus between August 24 and September 25, 2026 get Move Together Fall 2026 free — that is a founding-window bonus with its own deadline, separate from the founding rate itself.

From September 26 onward, Move Together isn't included with Moves Plus. You can still join it at the $30 subscriber rate, and the subscriber discount on challenges applies on every subscription tier. Move Together Fall 2026 stops being sold on October 15, 2026 and can't be purchased after that date.

There isn't one — but there is one important thing to know: the founding rate is tied to your active subscription. If you cancel or downgrade to the Moves Base membership, you forfeit the rate permanently. Pausing is fine — your rate stays locked. But canceling means losing it for good.

To be clear, this is only about your Moves Plus price. Your Moves Base price stays the standard $20/month or $200/year whether or not you ever try Moves Plus — it isn't something you can lose.

See What happens to my Moves+ Founding Rate if I cancel, pause, or downgrade? for the full breakdown.

The founding rate is closed, but Moves Plus is still open to everyone at standard pricing — $350/year or $35/month. Upgrade from inside the Moves app, or read the full overview on the Moves Plus page.

Before you confirm, the checkout button will show your exact total — including any prorated credits from your current plan (or your $20 switching credit, if you're moving over from Apple or Google billing), referral discounts, or discount codes — along with the date you'll be charged. ✨