Overview
Connecting your data sources to Polar is the first step to unlocking powerful, centralized insights into your eCommerce performance. With our growing list of connectors—from Shopify and Google Ads to Recharge and Pinterest—you can unify your store, marketing, and customer data in one place.
This guide will walk you through:
How to connect and manage your data sources
Connector-specific options and settings
How to troubleshoot common issues
What to do if your desired connector isn’t available
Whether you're just getting started or looking to adjust your current setup, this article covers everything you need to know about managing integrations in Polar.
How to Connect Your Data Sources
To start using Polar Analytics, you’ll need to connect the data sources you want to analyze. This setup usually takes under 5 minutes.
Before You Begin
Account Permissions: You must be an Admin in your Polar workspace and have admin access on the platform you’re connecting (e.g., Facebook, Shopify, Google Ads).
No Setup Required in Advance: There are no pre-configuration steps needed outside of having the appropriate access.
Steps to Connect
Navigate to the Connectors Tab in your Polar dashboard.
Search for the connector you wish to add.
Follow the prompts to authenticate and authorize access to your data.
Repeat for all tools you use—Shopify, GA4, Klaviyo, Recharge, and more.
Once connected, Polar begins importing historical data immediately. This typically completes within 24 hours, after which your dashboards will populate with insights.
💡 Don’t see your platform? You can use our Google Sheets connector to import offline marketing spend, influencer costs, or any other custom data.
Managing and Configuring Your Connectors
Once your connectors are added, you can configure them to match your account setup and attribution models. Here's what you can manage:
General Options
Add multiple accounts (e.g., if you have more than one Shopify store)
Select attribution windows (click-through, view-through, swipe, etc.)
Disable or delete connectors depending on your needs
Platform-Specific Settings
Here are recommendations for a few commonly used platforms:
Shopify
Shopify
You can add multiple stores by selecting Add Shopify Account.
Google Analytics (GA4)
Google Analytics (GA4)
Add multiple properties, but only one can be active at a time.
Google Ads
Google Ads
Choose your click-through conversion window.
Add multiple ad accounts.
Facebook Ads
Facebook Ads
Configure:
Click and view attribution windows
Action report time (choose between impression time and conversion time)
Pinterest
Configure:
Click, view, and engagement attribution windows
Conversion report time
Snapchat
Snapchat
Configure:
Swipe and view attribution windows
TikTok Ads
TikTok Ads
Default attribution settings apply.
Note: TikTok only began exposing conversion value via API as of Jan 31, 2023. Until Polar adds this, conversion value will show as 0.
Amazon Ads
Amazon Ads
Configure region and attribution window based on your Amazon settings.
Criteo
Criteo
Match currency and report timezone with your Criteo account.
Troubleshooting and Advanced Actions
Can’t Add or Reconnect a Connector?
If the “Connect” button is greyed out or showing an error, you likely don’t have the correct user role. Only Admins in Polar can add or manage connectors.
Check your role under My Team in Account Settings.
Ask an Admin on your team to upgrade your role if needed.
Still having trouble? Reach out to us via in-app live chat.
Deleting a Connector
Go to the Connectors tab
Click the trash icon next to the connector
Warning: This action removes all historical data from your dashboards.
Disabling a Connector
Toggle the connector status from Connected to Disabled
This pauses data syncing but retains historical data in your account
Available Connectors
We currently offer connectors with:
Sales Channels
Sales Channels
Shopify
Recharge
Amazon Seller Central
Amazon Vendor Central
Analytics and Attribution
Analytics and Attribution
Google Analytics 4
Google Search Console
Fairing
Polar Pixel
Advertising
Advertising
Google Ads
Facebook Ads
Tiktok Ads
Criteo
Pinterest Ads
Snap Ads
Bing Ads
Amazon Ads
Marketing
Marketing
Klaviyo
Attentive
Yotpo
Omnisend
Facebook Pages
Instagram Business
Other Datasources
Other Datasources
Google Sheets
Gorgias
Don't see a connector that you'd like to use in Polar? Submit a feature request for a new connector here and we will let you know if it's on the road map. Your feedback is incredibly valuable to us as we work to improve our app!