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How to Retrieve API Credentials for Your Integrations

Step-by-step guide to locating and generating API credentials across popular marketing, affiliate, and ecommerce platforms for seamless integration with Polar Analytics.

Written by Kellie Reese

Overview

To connect your tools with Polar Analytics, you’ll often need to provide API credentials such as tokens, keys, or account identifiers. These credentials allow Polar to securely access your data and enable integrations to function correctly.

This guide walks you through how to locate or generate API credentials for commonly used platforms, including Awin, impact.com, ShipStation, Yotpo, and more. Each section provides clear, step-by-step instructions to help you quickly retrieve the required information.


Section 1: Affiliate & Advertising Platforms

Awin

To find your API token (OAuth2 Token) and account region:

  1. Log in to your Awin account.

  2. Click your user profile icon in the top-right corner.

  3. Select API Credentials from the dropdown.

    • Alternatively, navigate directly to the API Credentials page.

  4. Enter your account password to verify your identity.

  5. Click Show my API token.

  6. Copy your OAuth2 Token.

  7. Navigate to Account → Regions and note your account region.

👉 Provide both the API token and account region.


impact.com

To locate your Account SID and Auth Token:

  1. Log in to your impact.com account.

  2. Go to Settings (bottom-left menu or via your profile).

  3. Scroll to the Technical section.

  4. Click API (or API Access).

  5. Locate the following credentials:

    • Account SID (starts with “IR”)

    • Auth Token (private key)

  6. Click the eye icon or “Show” button to reveal the Auth Token if hidden.


Taboola

API credentials are not self-serve.

👉 Contact your Taboola Account Manager to request access to your API credentials.


Twitter Ads

To authorize access:

  1. Add one of the following to your Twitter Ads account:

  2. Assign one of these roles:

    • ACCOUNT_ADMIN

    • AD_MANAGER

    • CAMPAIGN_ANALYST


AppLovin (MAX / Axon)

To retrieve your Report Key:

  1. Log in to your AppLovin dashboard.

  2. Navigate to the Account tab in the left-hand menu.

  3. Click General, then go to the Keys tab.

  4. Copy the Report Key (API Key).


Section 2: Marketing & Messaging Platforms

Mailchimp

To connect Mailchimp:

  1. Add hey@polaranalytics.co to your Mailchimp account.

  2. Assign Manager or Admin permissions.


Attentive

In Attentive, API keys must be generated via a Custom App.

Step 1: Create a Custom App

  1. Log in to your Attentive dashboard.

  2. Go to the App Marketplace.

  3. Click + Create App.

  4. Fill in:

    • App Name (e.g., “Internal Integration”)

    • Contact Email

    • Required permissions (Read/Write based on use case)

Step 2: Retrieve API Key

  1. Click Create.

  2. Copy the API key from the modal (shown only once).

  3. Store it securely.

Step 3: If the App Already Exists

  • Navigate to App Marketplace → Built by you

  • Select your app

  • Click Regenerate API Key

  • Update the key in any existing integrations (old key will stop working)

💡 Security Tip: Treat your API key like a password. Regenerate it immediately if compromised.


Section 3: Ecommerce & Operations Platforms

ShipStation

To generate your API Key and Secret:

  1. Go to Account Settings.

  2. Select Account → API Settings.

  3. Choose your API Version.

  4. Click Generate API Key.

  5. Check your email and click the verification link.

  6. Return and generate the key again.

  7. Set expiration (3, 6, or 12 months).

  8. Click Generate.

  9. Copy your:

    • API Key

    • API Secret

⚠️ These credentials are shown only once — store them securely.


Yotpo

Yotpo Loyalty & Referrals

  1. Log in to Yotpo.

  2. Go to Loyalty & Referrals in the sidebar.

  3. Navigate to Settings → General Settings.

  4. Scroll to Store API Access Keys.

  5. Copy:

    • GUID

    • API Key


Yotpo Reviews

Step 1: Find App Key

  1. Log in to Yotpo Admin.

  2. Click your profile icon.

  3. Go to Account Settings / Store Settings.

  4. Open General Settings.

  5. Scroll to API Credentials.

  6. Copy your App Key.

Step 2: Generate Secret Key

  1. Click Get secret key.

  2. Check your email for the verification code.

  3. Enter the code in Yotpo.

  4. Click Submit.

  5. Copy the Secret Key from the pop-up.

⚠️ The Secret Key is only shown once.

Key Notes

  • Only Admin users can access the Secret Key

  • Verification codes expire (typically ~60 minutes)

  • Regenerate if needed


Conclusion

Retrieving API credentials is a critical step in setting up your integrations with Polar Analytics. While each platform has its own process, most follow a similar pattern: navigate to account settings, locate API credentials, and securely store them.

Before sharing credentials:

  • Ensure you have the correct permissions

  • Copy values immediately (many are shown only once)

  • Store them securely in a password manager

If you run into issues or cannot locate a credential, your platform’s support team or account manager can help.

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