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Programa for Brands: How Products Are Added Into Schedules

Understand how designers add product information to their projects - and what’s in your control.

Eva avatar
Written by Eva
Updated this week

A common question we receive from brands is: "How did our product end up in a designer’s schedule?"

We understand how important it is to have control over how your products are represented and specified. Rest assured, Programa does not upload your catalogue without your knowledge or consent.

Designers using Programa build their schedules from scratch - whether they’re sourcing directly from your website, reusing past product data, or saving products from the Programa Trade Portal. Below is a complete overview of how products are added to schedules on the platform.


🔹 1. Manual Data Entry

Designers may manually enter product details into their schedules by copying specs from your website or materials you've shared with them.

  • They input every field themselves.

  • This process does not require your brand to have an account on Programa.

  • Your branding may be included based on information the designer enters, but it is not pulled directly from your site.

🔹 2. Web Clipper

The Programa Web Clipper is a Chrome extension that lets designers clip product details from websites directly into their Schedules.

  • Clip from your website: Designers can copy text, save images, and add contact details using a simple point-and-click interface.

  • Fewer mistakes: Reduces manual errors by capturing accurate specs directly from source pages.

  • Design inspiration: Designers can also clip from Pinterest or Instagram into their libraries.

🔹 3. Add from URL

Designers can paste a direct link to a product page from any supplier’s website into Programa. The platform will automatically extract key information like:

  • Product name

  • Brand

  • Description

  • Imagery

  • Dimensions, materials, and pricing (where available)

This process does not require the use of an extension and works on desktop and tablet devices.


🔹 4. Product Library

Many designers build and manage their own Product Libraries inside Programa.

  • They can save products from past schedules or clip from websites to create a personal collection.

  • These products can then be reused across projects without needing to reenter the details.

  • A saved product can include brand, spec data, imagery, and contact info.

🔹 5. Programa Trade Portal

If your brand is subscribed to the Programa Trade Portal, designers can browse and add your products directly from your catalogue.

  • This is the only instance where your products are officially uploaded by Programa - based on your data, with your approval.

  • Designers can add your product to their schedule in just a few clicks.

  • All product specs, images, documentation, and contact information are automatically included.

💡 This is the most accurate and brand-controlled way to represent your catalogue on Programa.

👁️ Do Designers Always Get It Right?

While Programa offers powerful tools for data entry, the final product listing in a schedule is user-generated. This means:

  • Designers are responsible for entering or clipping correct data.

  • Occasionally, there may be inconsistencies or outdated information if pulled from an external site.

✅ Summary: How Products Can Appear in Schedules

Method

Who Adds It

Where Data Comes From

Can You Control It?

Manual Entry

Designer

Your website or PDFs

❌ Not directly

Web Clipper

Designer

Your website

❌ Not directly

Add from URL

Designer

Your website

❌ Not directly

Product Library

Designer

Previously saved data

❌ Not directly

Trade Portal

Programa (with you)

Your approved product data

✅ Yes, fully controlled

💬 Want control over how your products are represented?

If you'd like to ensure your catalogue is accurately showcased - and to discover how to upload and manage your own products on the Trade Portal - contact us at brands@programa.com.au to schedule a meeting and take full control of your product presence on the platform.

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