Getting Started
Login and Navigate to Products
Log in to your supplier account.
From the side navigation menu, click on Products.
At the top of the screen, select Add New Product.
Start Adding Product Details
You’ll now see an empty product page (see screenshot below). Let’s walk through how to fill out each section.
Product Information
Product Summary
Begin by completing the Product Summary section:
Photos: Drag and drop images or click to upload from your device. You can add up to 10 images, so include individual product shots as well as lifestyle images.
Contact Person: Choose the appropriate contact from the dropdown list of your team members.
Category: Select the main category and drill down to the subcategory or sub-sub category that best fits your product.
Product Specifications
Next, complete the following key fields:
Name: Enter the name of your product.
Display as Brand: Select the relevant brand from the dropdown list.
Description: Provide a brief product description, including key features, benefits, and applications to help with specification.
Country of Origin: Indicate where the product is made.
Lead Time: Choose an estimated availability time frame from the dropdown.
Base Materials: Select the primary material (e.g., wood, steel, leather) from the list.
RRP (AUD): Enter the recommended retail price, excluding GST.
Per: Define what your price refers to (e.g., per item, per square metre, per set).
Price Type: Select either Fixed (default) or Priced From to show a starting price.
Customisable: Check this box if the product can be customised.
Multiple Product Configuration
If your product has variants, select the Multiple Options button in the next section. Standard variant options in Programa include: Sizes, Colours, Finishes and Materials.
Adding Variant Options
Click on Add New Option and select the relevant option for your product. This guide will walk you through each variant type:
Sizes
On selection of Sizes, the following table will appear:
Complete the following fields:
Name: Enter a name for internal purposes (e.g., Small, Medium, Large). This will not be visible on the front end.
Width: Enter the width in millimeters (numeric text only). Leave blank if not applicable.
Height: Enter the height in millimeters (numeric text only). Leave blank if not applicable.
Length: Enter the length in millimeters (numeric text only). Leave blank if not applicable.
Depth: Enter the depth in millimeters (numeric text only). Leave blank if not applicable.
Click Add Size to create additional size variants.
Colours
On selection of Colours, the following table will appear:
Complete the following fields:
Standard Colour: Choose the closest matching colour from the dropdown menu (e.g., Purple).
Custom Colour Name: Enter the custom colour name to display on your product listing (e.g., Eggplant).
Click Add Colour to create additional colour variants.
Finishes
On selection of Finishes, the following table will appear:
Enter the Finish options individually e.g. Brushed, then click on Add Finishes to add the next i.e. Polished until all options have been added.
Materials
On selection of Materials, the following table will appear:
Enter the Material options individually e.g. Stainless Steel then click on Add Materials to add the next i.e. Brass until all options have been added.
🔧 Pro Tip:
Before proceeding, review all the variant information entered for Sizes, Colours, Finishes, and Materials. Once variant options are generated, they cannot be edited further.
Save & Generate Variants
Once satisfied with all variant inputs:
Click Save & Generate Variants.
This will generate all possible variations of your product in a blank state.
Completing Variant Details
For each variant, complete the following fields:
Image: Assign an image that best represents the variant.
RRP: Enter the price in AUD (exclusive of GST).
SKU: Enter a unique product code for the variant.
Visibility: Ensure the checkbox is selected to display the variant on Programa. Uncheck if you do not wish to display certain variants.
🔧 Pro Tip:
Ensure all fields are completed for each variant. When designers select variant options on Programa, the corresponding image, price, and SKU will automatically update and transfer into their schedule.
Additional Features and Downloads
Features: Add keywords to help designers find your product (e.g., designer names, style, materials, "Australian Made").
Downloads: Upload any relevant documents (e.g., product specs, brochures) that can assist specifiers.
Finishing Up
Once you’ve completed all fields, click Save Draft in the top right corner.
To preview your product, click on the eye icon at the top of the screen.
A preview will open in a new tab. If everything looks good, click Publish.
Once published, your product will be live on the Programa Trade Portal!
For further assistance, feel free to reach out to our support team at brands@programa.com.au.