Getting Started
Step 1: Login and Navigate to Products
Log in to your supplier account.
From the side navigation menu, click on Products.
At the top of the screen, select Add New Product.
Step 2: Start Adding Product Details
You’ll now see an empty product page (see screenshot below). Let’s walk through how to fill out each section.
Product Summary
Begin by completing the Product Summary section:
Photos: Drag and drop images or click to upload from your device. You can add up to 10 images, so include individual product shots as well as lifestyle images.
Contact Person: Choose the appropriate contact from the dropdown list of your team members.
Category: Select the main category and drill down to the subcategory or sub-sub category that best fits your product.
Product Specifications
Next, complete the following key fields:
Name: Enter the name of your product.
Display as Brand: Select the relevant brand from the dropdown list.
Description: Provide a brief product description, including key features, benefits, and applications to help with specification.
Country of Origin: Indicate where the product is made.
Lead Time: Choose an estimated availability time frame from the dropdown.
Base Materials: Select the primary material (e.g., wood, steel, leather) from the list.
RRP (AUD): Enter the recommended retail price, excluding GST.
Per: Define what your price refers to (e.g., per item, per square metre, per set).
Price Type: Select either Fixed (default) or Priced From to show a starting price.
Customisable: Check this box if the product can be customised.
Single Product Configuration
If your product has no variants, select Single Option in the next section.
SKU: Input the unique SKU (Stock Keeping Unit) code.
Dimensions: Enter your product’s dimensions (length, width, height, depth).
Colour: Select the closest matching colour from the options.
Custom Colour Name: Specify custom colour names (e.g., Pine, Glacier).
Finish: Indicate the product’s finish (e.g., matte, gloss, powder-coated).
💡Pro Tip:
While not all fields are mandatory, entering as much detail as possible ensures that designers have the complete information they need for product specifications. Incomplete data can hinder a specifier's experience.
See below for an example of a designer schedule:
Specifier Expectations
Designers often expect key details, such as:
Length (mm)
Width (mm)
Height (mm)
Depth (mm)
Colour
Material
Finish
Lead Time
Make sure these fields are fully filled out for an optimal experience.
Features and Downloads
Features: Add keywords to help designers find your product (e.g., the name of the designer, style, materials, "Australian Made").
Downloads: Upload any relevant documents (e.g., product specs, brochures) that can assist specifiers.
Finishing Up
Once you’ve completed all fields, click Save Draft in the top right corner. To preview your product, click on the eye icon at the top of the screen.
A preview will open in a new tab, if everything looks good, click Publish.
Once published, your product will be live on the Programa Trade Portal!
For further assistance, feel free to reach out to our support team at brands@programa.com.au.