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TRAC: Online News

This article will introduce you to the online news data source on Pulsar and discuss how you can access it on TRAC.

Updated over 2 weeks ago

Learning Objectives

  • You will learn about Online News and where to find it on TRAC

  • You will understand the type of data that can be collected from Online News


What is Online News?

Online news refers to news content that is published and accessed through the internet rather than traditional formats like print newspapers or broadcast television. It includes articles, videos, live updates, and multimedia stories provided by Digital versions of traditional news outlets (e.g., BBC, The New York Times), Online-only news platforms (e.g., HuffPost, Vox, Axios), News aggregators (e.g., Google News, MSN).

Pulsar offers access to over 3 million online news articles a day!


What kind of data can I get from Online News?

We collect the following from Online News:

  • The Article - the published article and it's content including headline and body

  • Author Name - the name of the article's author

  • Date Published - the date when the article was published

  • Outlet Name - the site name and site url

  • AVE - Advertising value equivalency (AVE) is a way in which public relations and communication agencies measure the impact of media coverage

🚨 Important: Historical data is available for Online News, but the historical availability will depend on the news license. Please reach out to your Account Manager or our Support team for more details on this.


How can I add Online News data to my search?

Online News can be enabled along with other sources during Search Setup.

If you have an existing search and would like to add Online News, you can do so by editing the search from the Search Management > Summary page.

πŸ“ Note: In order to enable Online News as a data source, you'll need to also select at least one Online News License. Most licenses however require you to have the license with the licensing body, after which, it's configured in your account. This means at Search Setup, most licenses may not be available for you to select.


Online News Licenses Availability

We support the following Online News licenses:

  • Publicly Available

  • Global News (LexisNexis)

  • Global News (NLA)

  • Global News (CLA)

  • FR News (CFC)

  • AUS Online (CAL, Isentia)

If you're interested in learning more about news licenses, please reach out to your account manager or check out our News Licenses Explained article below.


Where can I find Online News data on TRAC?

You'll find your Online News data along with content from other data sources in the Feed > Results section.

If you'd like to isolate Online News data, you can do so using the filters available!


We hope you enjoyed reading this article! πŸ“š If you have any questions or would like to learn more, please don't hesitate to reach out to our support team via our live chat. πŸš€

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