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Understand how Beauty Bank works (RepeatMD)

Learn what Beauty Bank is, how it works, and how it helps practices generate recurring revenue while giving patients flexible RepeatCash to use on treatments.

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Overview

This article explains what Beauty Bank is and how it works inside RepeatMD. It’s designed for practice owners, managers, and marketers who want to understand how Beauty Bank drives recurring revenue, increases patient retention, and gives patients flexible spending power through RepeatCash.


Before You Start

  • Beauty Bank is a membership-based feature that uses RepeatCash.

  • It can be used on its own or alongside traditional memberships.

  • Availability depends on your RepeatMD plan tier.

  • Beauty Bank focuses on stored value, not discounts.


What Is Beauty Bank?

Beauty Bank is a modern membership model that turns monthly patient contributions into RepeatCash, stored value patients can use on treatments when they’re ready.

Instead of relying on discounts or one-time promotions, Beauty Bank helps practices build:

  • Predictable, recurring income

  • Larger patient purchases over time

  • Stronger retention and loyalty

Patients save toward higher-ticket services while maintaining full control over when and how they spend.


How It Works

  • Patients contribute a set amount each month as part of a membership.

  • Contributions convert into RepeatCash in the patient’s Wallet.

  • RepeatCash can be redeemed on eligible treatments in the app.

  • Patients see their balance and usage in real time.

  • Practices maintain margins while encouraging repeat visits.

Watch the video to see how Beauty Banks works for you and your patients:


Beauty Bank vs. Traditional Memberships

Feature

Beauty Bank

Traditional Memberships

Revenue Model

Stored value (RepeatCash)

Fixed monthly services

Flexibility

Patients choose when and how to spend

Pre-defined services

Transparency

Real-time balance tracking

Limited visibility

Usage

Broad treatment eligibility

Restricted to included services

Patient Behavior

Encourages saving for higher-ticket treatments

Encourages routine visits

Business Impact

Reduces reliance on discounts

Guarantees recurring revenue

Many practices choose one model, or run both, based on patient preferences and business goals.


Why It Matters

How Beauty Bank helps your business

  • Predictable recurring revenue from monthly contributions

  • Higher transaction values as patients save for premium treatments

  • Margin protection without deep discounting

  • Operational simplicity with automated balance tracking

Why patients love it

  • Easy saving for treatments they want

  • Full transparency through the app Wallet

  • Freedom of choice in when and how to redeem

  • Perceived value through bonuses and member perks


Platform Availability

Plan Tier

Beauty Bank Available?

Notes

Professional

✅ Yes

Fully included

Executive

✅ Yes

Fully included

Legacy Platform

✅ Yes

Available for eligible accounts

Light

❌ No

Upgrade required


Best Practices for Maximizing Beauty Bank

  • Introduce Beauty Bank during consultations.

  • Train front desk and providers to explain RepeatCash clearly.

  • Promote memberships across email, SMS, and in-office signage.

  • Use bonus RepeatCash to drive sign-ups.

  • Review RepeatCash reporting to optimize contribution levels.


FAQs

Can patients withdraw or refund RepeatCash?

No. RepeatCash is non-refundable but can be redeemed for eligible treatments.

Can I offer multiple Beauty Bank tiers?

Yes. You can create multiple contribution levels.

Can I control which services RepeatCash can be used on?

Yes. Eligibility is fully configurable.

Do patients see their balance in real time?

Yes. Balances and usage are visible in the app Wallet.


Ready to Launch Your Beauty Bank?

If you’re ready to get started or upgrade an existing program, head to:

How to Set Up & Use Beauty Bank

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