Overview
Referral Rewards helps practices grow through patient advocacy without crossing into regulated referral territory. When someone a patient invites makes a qualifying purchase, the referring patient earns RepeatCash (promotional credit). These are marketing rewards, not medical payments or withdrawable cash.
This article is for practice owners, managers, and compliance staff evaluating or operating Referral Rewards in the Admin Panel.
Before You Start
Referral Rewards must be enabled for your practice. Contact your Customer Experience Manager or support@repeatmd.com if you do not see the feature.
Rewards are issued as RepeatCash, usable for elective or retail purchases in your app, not for insured clinical services or cash withdrawal.
Referral terms should be visible to patients in the app before they participate.
Consult your compliance advisor for state-specific rules that apply to your practice type.
Why It Matters
Referral Rewards fits common healthcare marketing frameworks because it rewards brand advocacy, not clinical referrals. Understanding the design helps you:
Stay within advertising standards for cash-pay aesthetic, dental, and wellness services
Record incentives correctly as marketing spend, similar to discounts or gift card promotions
Set patient expectations with transparent, modest reward values
Avoid regulated referral fee structures that pay for clinical referrals
How It Works
Promotional credit, not cash: Referral Rewards pay RepeatCash that patients apply to elective or retail in-app purchases. RepeatCash cannot be withdrawn or applied to insured treatments.
Marketing expense, not revenue share: Practices typically record Referral Rewards as marketing expenses, not patient revenue sharing.
Open to all patients: The program is available broadly, not limited to a select group.
Independent purchase required: A referred patient must independently book and pay before any reward is issued to the referrer.
Transparent terms: Reward amounts, eligibility, and timing are visible in the app so patients understand the offer before participating.
Step-by-Step Instructions
Configure Referral Rewards responsibly
Confirm Referral Rewards is enabled for your practice with your CSM or in the Admin Panel (exact location may vary by account).
Set modest RepeatCash values that reflect a marketing incentive, not a payment for referrals.
Limit eligible purchases to cash-pay or elective services your compliance team approves.
Ensure in-app copy discloses that rewards are promotional credits with no cash value.
Train front desk staff to explain Referral Rewards as a loyalty marketing program, not a clinical referral fee.
Review program terms quarterly with your compliance or legal advisor.
Best Practices and Pro Tips
Use rewards only for cash-pay or elective services approved by your compliance team.
Disclose clearly that RepeatCash has no cash value and applies to eligible in-app purchases only.
Keep values modest to maintain fairness and transparency.
Document the program as marketing spend in your accounting workflow.
Do not tie rewards to insured or medically necessary services unless your advisor confirms it is permitted in your jurisdiction.
Common Mistakes and FAQs
Q: Is Referral Rewards a regulated referral fee?
A: Referral Rewards is designed as a marketing incentive (RepeatCash promotional credit), not a payment for clinical referrals. Consult your compliance advisor for your specific practice and state.
Q: Can patients withdraw RepeatCash as cash?
A: No. RepeatCash is promotional credit for eligible in-app purchases only.
Q: Who can participate in Referral Rewards?
A: The program is open to all patients who meet the published terms, not a restricted subset.
Q: When is RepeatCash issued to the referrer?
A: After the referred patient completes a qualifying purchase independently. Exact timing and amounts are defined in your program terms.
Q: Can I use Referral Rewards for insured treatments?
A: Referral Rewards is intended for cash-pay or elective services. Do not apply incentives to insured clinical services without compliance review.
Q: Where do I configure Referral Rewards?
A: Contact your CEM or support@repeatmd.com if you need the feature enabled or need help locating settings in the Admin Panel.
Next Steps and Support
How patients can refer a friend on your app — patient-facing referral flow
Need help? Email support@repeatmd.com