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Bulk Message vs. Campaigns
Bulk Message vs. Campaigns

When should you send a Bulk Message vs. build a Campaign?

Caleb Pilarski avatar
Written by Caleb Pilarski
Updated over 3 months ago

The difference between a Bulk Message and a Campaign is small but both can save you A LOT of time. 


Bulk Messages


Bulk Messages are best sent if there is only 1 message that needs to be delivered to a large group of people. An example of this would be an office closure due to vacation, illness, etc.
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Bulk Messages are easy to send out to people who had past appointments, future appointments or are previously tagged in Aloha.
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*CLICK HERE to learn how to create and apply tags.
*CLICK HERE to learn about SENDING A BULK MESSAGE.
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CAMPAIGNS


Campaigns are best created when you need to schedule MULTIPLE messages to be delivered automatically.
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Examples:

  • If you would like messages to be delivered before and after certain appointment types. 

  • You want to create a monthly nutrition blast to patients who want to receive additional information about this subject.

  • You want to invite patients to an upcoming event, give them a reminder and ask how the event was after it is over.


​* CLICK HERE to learn how to create a CAMPAIGN.
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