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Quick Guide to Open InMails
Quick Guide to Open InMails
C
Written by CS Team
Updated over a week ago

Overview

Sending an invite to your prospects is no longer required to reach out to them.

Salesflow allows you to scale your outreach by up to 800 prospects per month to improve your outreach (limited by 50 per day).

NOTE: You can’t run both connection message sequence and open InMails at the same time therefore it's recommended one or the other first*

Here’s how you can do it

  1. Click on campaigns and click on Add New Campaign

  2. Select Open InMails campaign and click next

  3. Name the campaign and add a description (optional)

  4. Decide if you would like the campaign to drop a like in one of the contact's posts. Check this article to learn more about this option.


  5. Set the amount of InMails to be sent per day

  6. Create your open InMail message. You can use an existing template or create a new one. You can only send 1 InMail message. Follow-Up or a second InMail message to a LinkedIn member, cannot be sent until they accept and respond to your initial InMail or if the contact has declined your initial InMail.

  7. Once you have created your InMail message, click Save as a Template or update.

  8. Set how many days later you want to send the InMail message. Days = days since the member was added as part of your campaign set up.

    Example: if the contact was added on July 15th, and you set the days to two (2), InMail message will be sent on July 17th.

    Setting the number to 0 will make the campaign send the InMail on the same day.


  9. Click Next, and you will need to set the schedule for the campaign to work on. Click Next again

  10. Review the details, and click CREATE.

  11. Once the campaign is created, it's time to import. Find your Open Profile members. Those are contacts who allow 2nd or 3rd-degree contacts to contact them via InMails. Their profiles have the word “open” on them, as shown below. Once you find them, import them into the campaign using any import method listed here.


    Upon the import of the contacts, all open profiles will display the IN in their profile picture

Things to take in consideration

If the campaign has an attached InMail(s), we do not send connection messages to Open Profile members. Only normal members will get invitations so, keep this in mind when planning your campaigns.

If you don’t have any InMails attached to a campaign, we’ll send invitations to both Open Profile and regular members.

We would always advise creating a dedicated campaign for open InMails for better management.

We’ll send Open InMails over “normal” LinkedIn, not Sales Navigator. Open InMails will arrive in the regular LinkedIn inbox (as shown below).

Whenever the campaign starts sending InMail messages, they will show as bellow:

Once an Open Profile member accepts your InMain request, we will switch to autoresponder messages (if attached). That’s the same thing we do when a normal user accepts your connection request.

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