Samhub Analytics is unique in the way that it marries offline data to online users and marketing. It is also unique in that it is the only web analytics service in the world to use Mosaic Lifestyles to describe online visitors.
Samhub can analyse both anonymous and identified users so that you can better understand who the customers are even if you do not know them. And Mosaic Lifestyles does just that, it describes your customers and visitors in ways that you could never do yourself. It tells you who they are when they are not buying from you, how many of your best customers there is in your market, what your potential is and how to reach them in the best way.
First value with Samhub Analytics:
Get to know your customers even better. Not only segment them based on age and gender or what they buy. Understand what drives them, what life phase they are in and what other interests they have. With this knowledge you will be able to create better marketing strategy and better communication with your key audience.
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Second gold nugget:
Once you have compared your customers or visitors with Mosaic Lifestyles you will have a great foundation for a super relevant marketing strategy. With new information you can prioritise media channels per audience, what brand values to communicate per audience and how to taregt them.
Third superpower you unlock:
Launch your marketing instantly in 10 different marketing channels: Display, Video, Native Ads, Click Ads, Gaming, Audio & streamed radio, outdoor ads, CTV and brand safe Youtube ads. Guaranteed price with no hidden costs - all inclusive: campaign setup, support, reporting and campaign analytics.